Director, Product Marketing – SaaS, B2B, Healthcare IT
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Job Description
Director of Product Marketing leading commercialization strategies for Raintree's SaaS product offerings. Collaborating across functions to drive product growth and market positioning.
Responsibilities:
- Marketing stakeholder for commercialization strategy and alignment on all planned releases, including opportunities, roadblocks, timelines, roles/responsibilities, outcomes, and reporting.
- Research, develop, and validate compelling and differentiated product positioning and messaging that resonates with target audiences.
- Translate technical features into clear and impactful benefits for customers, creating marketing messaging themes for regular release showcases and large industry events.
- Conduct qualitative, quantitative, and competitive research and leverage the analysis to inform product messaging and positioning to drive growth.
- Lead product launches from planning through execution, ensuring successful product releases and driving measurable results.
Requirements:
- 8+ years of professional experience in product marketing, with a proven track record of success in driving product growth and revenue.
- Ability to build, manage, and influence relationships with stakeholders at all levels.
- Strong strategic thinking and analytical skills, with the ability to translate complex ideas into simple and compelling messaging.
- Excellent presentation skills, with the ability to articulate value propositions to both technical and non-technical audiences.
Benefits:
- Remote Work/Work From Home
- Paid Time Off/11 Paid Holidays/Year-End Holiday Break
- Health, Dental, Vision, HSA/FSA, 401K with Company Match
- Disability & Life Insurance
- Employee Assistance Program
- Paid Parental Leave
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