Email & Lifecycle Marketing Specialist
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Email and lifecycle marketer managing personalized campaigns, automations, and segmentation for furniture brands Rove Concepts and Rove Next. Optimizing retention, engagement, and repeat purchases through data-driven testing.
Responsibilities:
- Execute email marketing campaigns across Rove Concepts and Rove Next
- Build, maintain, and optimize automated customer journeys, including welcome, abandoned cart, browse abandonment, post-purchase, win-back, and retention flows
- Develop customer segmentation to deliver personalized marketing experiences
- Work closely with the Creative and E-Commerce teams to support product launches, promotions, and seasonal campaigns
- Create, test, and optimize email content, subject lines, layouts, and calls-to-action
- Conduct A/B testing to improve engagement, conversion rates, and overall campaign performance
- Monitor campaign performance and prepare regular reports with actionable insights
- Maintain email marketing calendars and ensure campaigns are delivered accurately and on schedule
- Stay up to date with email marketing, CRM, and lifecycle marketing best practices
Requirements:
- 2+ years of experience in email marketing, CRM, or lifecycle marketing within an e-commerce business
- Experience using email marketing platforms such as Klaviyo or similar
- Strong understanding of customer segmentation, marketing automation, and lifecycle campaigns
- Basic HTML knowledge for email editing is considered an asset
- Strong analytical and organizational skills
- Excellent communication and attention to detail
Benefits:
- Full-time basis
- Employment equity and diversity in the workplace
- Applications welcomed from all qualified individuals, including members of visible minorities, persons of any gender identity or expression, sexual orientation, Indigenous peoples, and persons with disabilities
Similar Jobs
Email & Lifecycle Marketing Specialist
Email lifecycle specialist optimizing CRM campaigns, customer journeys, and retention for furniture brands Rove Concepts and Rove Next. Remote role based in Portugal.
Email & Lifecycle Marketing Specialist
Email lifecycle specialist managing automated campaigns, segmentation, and testing for Rove Concepts and Rove Next. Driving e-commerce engagement, retention, and repeat purchases.
Marketing and Communication Specialist
Marketing communications specialist shaping MoonTech’s AI-powered creator marketing narrative. Developing messaging, founder communications, content, brand consistency, and event strategies.
Marketing Coordinator
Marketing Coordinator organizing campaigns, social media, content, and events for CAMP Systems’ aircraft compliance technology business. Supporting marketing and sales teams across projects and customer interactions.
Senior Director, Field Marketing
Senior Director leading field marketing for IonQ’s quantum computing platform across the Americas. Driving pipeline, strategic account engagement, regional campaigns, and revenue impact.
Senior Field Marketing Manager
Senior Field Marketing Manager driving Cyberhaven’s data security field marketing across the West Region. Leading events, partner programs, pipeline acceleration, and sales alignment.
Director of Client Acquisition – Marketing
Director leading homeowner acquisition, marketing funnels, and campaigns for GRID Alternatives’ low-income solar programs. Building measurable pipelines supporting equitable renewable-energy access and solar installation goals.
Senior Director – Integrated Marketing
Senior Director leading Mimecast’s Americas cybersecurity field marketing strategy, team, and demand generation. Driving SaaS pipeline, partner engagement, ABM, and revenue growth across the region.
Marketing Manager – China
Marketing Manager/Lead building BiG’s global B2B marketing strategy for Yodo1’s mobile gaming IP licensing and partnerships division. Driving demand generation, thought leadership, and measurable commercial pipeline.
Commercial Marketing Manager – Downstream
Global downstream marketing manager launching and commercializing Natus medical-device products across the Americas. Translating market insights into regional strategy, sales enablement, and measurable growth.
Marketing Lead, Solid Tumors
Marketing Lead driving BeOne’s solid tumor franchise strategy, omnichannel execution, and market access across Benelux. Leading cross-functional teams, forecasting, budgets, and field-force enablement.
Senior Marketing Manager, Customer Lifecycle
Senior Marketing Manager leading onboarding, advocacy, referral, growth, and retention programs for McLean & Company. Driving customer engagement, loyalty, and reduced churn across the lifecycle.
Associate Director, Regional Marketing – Southwest
Associate Director guiding BeOne Medicines’ US hematology-oncology marketing and KOL strategies. Driving launches, advisory boards, promotional education, and cross-functional commercial execution.
Seasonal Marketing Manager
Marketing Manager coordinating creative requests, approvals, capacity, and campaign delivery for H&R Block’s tax services. Managing workflows across brand, legal, media, lifecycle, digital, and agency teams.
Marketing Lead
Marketing Lead driving influencer partnerships, GEO/SEO, and bold campaigns for Trigger.dev’s open-source AI infrastructure platform. Owning focused growth channels with budget and autonomy.
Global Paid Marketing Manager
Paid Marketing Manager scaling global paid acquisition for CoinPoker’s blockchain-based online poker platform. Optimizing regional campaigns, ROAS, localization, compliance, and conversion funnels.
Group Marketing Manager
Group Marketing Manager leading strategy, campaigns, budgets, and product launches for Maa-Althahab, a Middle East and Africa fragrance brand. Managing international marketing teams and multi-market brand growth.
Field Marketing Manager
Field Marketing Manager driving US pipeline through events, ABM, and partner programs. Supporting Classiq’s quantum computing software growth across enterprise and emerging technology markets.
Paid Marketing Manager – APAC
Paid Marketing Manager scaling regional paid acquisition for CoinPoker’s blockchain-powered online poker platform. Optimizing campaigns, budgets, localization, tracking, and ROAS across APAC markets.
Regional Marketing Manager
Regional Marketing Manager driving QIMA’s North American testing, inspection, and certification marketing. Building campaigns, events, and demand programs that grow pipeline and revenue.