Field Marketing Representative
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Job Description
Field Marketing Representative for HighLevel, attending global marketing events, engaging prospects, delivering presentations, and driving event performance.
Responsibilities:
- Represent HighLevel at External Events: Travel globally to attend marketing conferences, trade shows, summits, partner activations, and networking events where HighLevel is an exhibitor, sponsor, or featured participant.
- Own Onsite Brand Presence: Lead onsite event execution including booth setup and breakdown, signage, swag, demos, on-stage activations and attendee experience. Ensure all event assets and brand touchpoints are polished, professional, and aligned with company standards.
- Engage with Prospects and Partners: Serve as a trusted brand representative by confidently educating attendees on HighLevel’s platform capabilities, qualifying leads, answering product questions, and creating meaningful customer interactions.
- Deliver Educational Presentations: Deliver engaging 30 to 45 minute presentations, workshops, or live demos to audiences ranging from 50 to 300 attendees. Translate marketing concepts and platform capabilities into actionable business insights.
- Drive Event Performance and ROI: Track and evaluate event success metrics including lead quality, attendee engagement, pipeline influence, and overall event effectiveness. Provide actionable recommendations to improve future event performance and attendee experience.
- Collaborate Cross Functionally: Partner closely with Marketing, Sales, Partnerships, Customer Success, and Events teams to align event goals, messaging, and lead follow up strategies.
- Support Event Strategy and Planning: Contribute to event planning discussions including audience targeting, booth experience improvements, presentation topics, and activation strategies. Help identify opportunities to improve operational efficiency and event impact.
- Maintain Advanced Product Expertise: Develop deep expertise in HighLevel’s platform and ecosystem to confidently conduct demos, answer advanced customer questions, and represent new product capabilities in the field.
- Mentor and Support Team Members: Provide guidance and support to newer team members during onsite activations and event preparation as needed.
- Travel Frequently: Expect frequent domestic and international travel, averaging 3 to 4 weeks per month, including occasional evenings and weekends depending on event schedules.
Requirements:
- 2 to 5 years of experience in field marketing, event marketing, brand activation, experiential marketing, or related customer facing roles
- Proven experience executing trade shows, conferences, or large scale events independently
- Experience working in SaaS, marketing technology, or high growth startup environments preferred
- Presentation and public speaking skills with the ability to engage both small and large audiences
- Ability to confidently communicate product value and qualify prospective customers in live event settings
- Strong organizational skills with the ability to manage multiple priorities and adapt quickly in fast paced environments
- Demonstrated problem solving ability and sound judgment during live event execution
- Experience collaborating cross functionally with product, marketing, and customer facing teams
- Proficiency with Google Workspace, CRM systems, and lead capture or event technology tools
- Willingness and ability to travel frequently, including internationally
- Physically capable of lifting and setting up event materials up to 50 lbs and standing on your feet for long periods of time
- Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent professional experience
- Valid passport and ability to travel internationally without restrictions
- Must be available to work and attend in-person or virtual meetings during US hours, Monday through Friday, 9:00 am - 5:00 pm CST.
Benefits:
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Remote work options
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