Freelance Marketing, GTM Consultant
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Job Description
Freelance Consultant supporting marketing strategies for The Channel Company in the IT industry. Engaging in project-based consulting delivery on alliance marketing and GTM.
Responsibilities:
- Supporting pre and post workshop execution (inputs, synthesis, outputs)
- Conducting market and ecosystem research, persona development, and GTM motion mapping
- Building foundational GTM artifacts (messaging frameworks, activation plans)
- Developing slides and supporting campaign and activation handoffs
Requirements:
- 5+ years of experience in alliance marketing, partner GTM, B2B tech marketing, or consulting/enablement
- Familiarity with technology partner ecosystems (cloud, infrastructure, SaaS)
- Proven ability to turn ambiguous inputs into structured, client ready deliverables
- Strong executor mindset with a focus on producing deliverables, not facilitating strategy
- Strong attention to detail and ability to operate within defined processes
- Ability to work independently and deliver against tight timelines
- Prior freelance or contract experience preferred
Benefits:
- Flexible work arrangements
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