Growth Marketing Coordinator
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Job Description
Growth Marketing Coordinator for AI-native platform focusing on the legal industry. Supporting marketing operations and lead funnel management to drive engagement and conversions.
Responsibilities:
- Follow up promptly on inbound inquiries, warm replies, and information requests, converting interest into booked meetings with the CEO.
- Maintain and manage lead lists, segmentation, and outbound tools such as CRM systems, Sales Navigator, Dripify, and Apollo.
- Support outreach experimentation by running basic A/B tests and optimizing campaigns for higher engagement and response rates.
- Identify and participate in relevant legal communities, bar associations, and professional networks to build visibility and generate warm inbound opportunities.
- Maintain a consistent content cadence across blogs, LinkedIn posts, and community engagement to sustain ongoing awareness.
- Track weekly funnel metrics (outreach, replies, meetings booked, and attendance) and surface insights on performance and improvement opportunities.
Requirements:
- Strong organizational and execution skills with the ability to manage multiple workflows and ensure consistent follow-through.
- Familiarity with CRM systems, outbound prospecting tools, and marketing platforms, or the ability to learn them quickly.
- Clear and professional written communication skills for outreach, follow-ups, and content publishing.
- An analytical mindset with comfort tracking funnel metrics and identifying opportunities to improve engagement and conversion.
- Startup mindset with the ability to thrive in fast-paced environments where priorities evolve and speed of execution matters.
Benefits:
- Own key marketing and growth workflows from day one that directly impact lead generation and early traction.
- Gain exposure to startup GTM strategy, including demand generation, marketing operations, and outbound pipeline building.
- Accelerate your career by developing hands-on skills in growth marketing and early-stage startup execution.
- Work closely with the CEO and founders to learn how early-stage companies build traction and acquire customers.
- Benefit from strong mentorship in a high-trust environment that values ownership, curiosity, and continuous learning.
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