Growth Marketing Manager
Posted 1ds ago
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Job Description
Growth Marketing Manager driving paid, organic, and conversion marketing for ClickGrow’s AI marketing platform. Owning campaigns, content, funnel experiments, and performance reporting across Latin America.
Responsibilities:
- Own ClickGrow’s marketing strategy and execution
- Manage the marketing calendar, campaigns, testing priorities, and performance reporting across paid and organic channels
- Manage Facebook and Instagram campaigns, including budgets, audiences, retargeting, creative testing, and optimization
- Develop and test ad concepts, copy, images, and video creatives
- Recommend budget allocation and evaluate additional paid channels, including Google Ads
- Manage ClickGrow’s social media and content calendar
- Repurpose founder videos, product demos, customer stories, and educational content into marketing assets
- Create and publish posts, short videos, and other content using AI and creative tools
- Identify and prioritize opportunities through SEO, partnerships, and referrals
- Build and improve lead nurturing, trial conversion, and reactivation campaigns
- Develop landing page messaging, offers, headlines, and calls to action
- Run experiments to improve visitor-to-trial and trial-to-paid conversion
- Coordinate with product and development teams on technically supported changes
- Maintain a prioritized marketing plan with clear goals and deadlines
- Track campaign spend, cost per trial, customer acquisition cost, conversion rates, and acquired-customer revenue
- Review campaign tracking and coordinate fixes
- Provide weekly updates covering results, insights, and recommended next steps
- Review existing campaigns, content, email flows, and acquisition funnel during the first 90 days
- Establish performance baselines and weekly reporting
- Build a prioritized marketing plan and consistent publishing calendar
- Launch recurring creative and conversion tests
- Improve key email nurture campaigns
- Recommend what to scale, improve, or stop based on results
Requirements:
- 3+ years of hands-on growth or digital marketing experience, with measurable results
- Proven experience personally managing and optimizing Facebook and Instagram ads
- Hands-on experience in at least two additional areas: email marketing, organic social/content, Google Ads, SEO, or conversion optimization
- Experience marketing to English-speaking audiences, preferably US customers
- Strong understanding of acquisition funnels, creative testing, segmentation, and marketing analytics
- Experience using AI tools for copywriting, research, and creative production
- Ability to create and edit marketing assets using Canva, CapCut, or similar tools
- Strong organization, attention to detail, and ability to execute independently
- Based in Latin America
- Reliable working computer, stable high-speed internet, and a suitable environment for Zoom meetings
- Excellent spoken and written English
- Ability to improve AI-generated copy and creative output, correct errors, and ensure natural, accurate English content
- Full-time availability of 40 working hours per week, Monday through Friday, 9:00 AM–5:30 PM US Eastern Time, including a 30-minute daily break
Benefits:
- Fully remote work based in Latin America
- Direct work with the founder and influence over marketing decisions
- Ownership of marketing for an AI software company
- Opportunity to use AI tools and test ideas across multiple channels
- Direct impact on customer and revenue growth
- Professional and personal growth opportunities
- Work in a high-performing, team-centric, and fun environment



















