Life Cycle & HubSpot Marketing Manager
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Life Cycle & HubSpot Marketing Manager for Modern Family Law. Focused on lifecycle marketing strategies to convert leads into consultations and returning clients.
Responsibilities:
- Own the full life cycle marketing strategy from first touch through booked consult, post-consult, active case, and past client re-engagement.
- Design and maintain segmented nurture sequences and workflows.
- Serve as the primary marketing owner of HubSpot, responsible for contact properties, lifecycle stages, and lead status definitions.
- Plan and execute email campaigns and automated flows using content created with the Content Marketing Manager.
- Define the tracking and data requirements needed for lifecycle reporting in HubSpot.
Requirements:
- 6+ years of experience in email marketing, marketing automation, or CRM operations.
- Bachelor’s degree is required.
- Hands-on experience managing HubSpot Marketing Hub (or a comparable automation platform) at an admin or power-user level.
- Strong understanding of segmentation logic, lifecycle stages, lead scoring, and B2C/B2B nurture program design.
- Demonstrated success improving conversion rates or pipeline through email and automation.
- Ability to build, analyze, and interpret dashboards and translate insights into recommendations.
- Experience collaborating closely with content, development/web teams, and operations.
- Knowledge of email deliverability best practices and compliance requirements.
- High level knowledge and experience working with the Microsoft Suite of products such as Word, Excel, PowerPoint; Adobe; and Zoom Conferencing Technology.
Benefits:
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Short Term & Long Term Disability
- Training & Development
- Remote Schedule
Similar Jobs
Brand Lead – Global Rare Diseases, Endo Metabolic
Brand Lead driving the global brand strategy for Endo Met portfolio at Chiesi. Leading marketing initiatives and ensuring compliance while collaborating with cross-functional teams.
Marketing Coordinator
Marketing Coordinator maintaining marketing efforts and supporting conferences, events, and client materials for a 100% employee-owned engineering company.
Senior Marketing Integrations Technology Specialist
Senior Marketing Integrations Technology Specialist managing the martech stack for ezCater, ensuring data flows and system reliability. Collaborate with Data, Platform, Engineering, Product, and Analytics teams.
Trade Marketing Coordinator
Trade Marketing Coordinator supporting planning and execution of marketing strategies for Skechers. Collaborating with teams and enhancing brand visibility in retail accounts across the UK.
Account Based Marketing Manager
Account Based Marketing Manager focusing on strategic campaigns for BizGov sector. Collaborating across teams to personalize and engage customer accounts for pipeline growth.
Senior Manager, gMG HCP Marketing – Rare Disease
Sr. Manager for gMG HCP Marketing at Amgen leading strategic initiatives for UPLIZNA. Responsible for high-impact launch execution and cross-functional collaboration to improve patient outcomes.
Audience & Marketing Manager
Audience & Marketing Manager focusing on audience growth and marketing campaigns for TED. Collaborating cross-functionally and utilizing data-informed strategies to enhance community engagement.
Senior Customer Marketing Manager, EMEA
Senior Customer Marketing Manager focusing on EMEA customer advocacy and community activation to enhance credibility and pipeline. Engage with customers through various channels and manage awards programmes.
Partner Marketing Manager
Partner Marketing Manager executing integrated marketing initiatives driving partner-sourced and partner-influenced pipeline. Collaborating across Demand Generation, Sales, and external partners in a remote setup.
B2C Marketing Manager
B2C Marketing Manager shaping financial product marketing strategies at Mercuryo integrating AI and crypto. Executing go-to-market plans and optimizing user acquisition strategies.
Senior Director, Corporate Marketing
Senior Director of Corporate Marketing at Level Access defining brand narrative and elevating market presence. Overseeing content strategy and team leadership to drive measurable business outcomes.
Senior Director, Corporate Marketing
Senior Director of Corporate Marketing at Level Access defining brand presence and driving business outcomes. Overseeing content strategy and team collaboration for measurable impact.
Marketing Strategist
Marketing Strategist leading integrated marketing strategies for a multi-location healthcare brand. Responsible for digital campaign management and patient engagement across all locations.
Media Buyer
Media Buyer responsible for planning, negotiating, and purchasing media space across platforms. Focusing on driving maximum ROI for advertising campaigns at Lead Surge.
Senior Field Marketing Manager
Senior Field Marketing Manager managing demand generation strategies across U.S. and Canada markets. Collaborating with sales leadership to execute high-impact marketing initiatives for growth.
Direct Marketing Strategist
Direct Marketing Strategist guiding clients through onboarding and campaign execution at Scorpion. Collaborating with small businesses to enhance their marketing effectiveness through targeted strategies.
Estagiário de Marketing e Produto
Intern supporting marketing and go-to-market strategies at a SaaS company. Engaging in data analysis and AI-based projects for product development.
Marketing Manager
Marketing Manager executing full marketing strategy for Totango in the B2B SaaS post-sales space. Collaborating directly with the CEO and GTM leaders to drive pipeline and elevate brand.
Senior Marketing Consultant
Senior Marketing Consultant at LPL Financial consulting for financial institutions and advisors on strategic marketing campaigns. Develops marketing calendars and engages with clients to measure outcomes.
Marketing Consultant
Marketing Consultant at LPL Financial developing marketing strategies for financial institutions. Engage with clients and advisors to enhance their marketing efforts and deliver impactful results.