Marketing Consultant
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Job Description
Marketing Consultant at LPL Financial developing marketing strategies for financial institutions. Engage with clients and advisors to enhance their marketing efforts and deliver impactful results.
Responsibilities:
- Gain an understanding of the financial institution culture and program growth goals
- Develop a marketing calendar that reflects the program strategy
- Conduct regular accountability meetings with financial institution marketing partners
- Complete a quarterly scorecard for each institution
- Send welcome email explaining initial consulting process
- Conduct 3-4 annual individual consulting sessions
- Craft the quarterly newsletter for the MAM audience
- Manage the timeline for program webinars
Requirements:
- 3+ years of experience in marketing and digital marketing
- Bachelor’s degree in marketing, communication, a related field, or an additional 2+ years of professional marketing experience
- Prior experience working with banks and/or credit unions
- Solid understanding of branding and marketing metrics
- Solid knowledge of CRM, inbound marketing tools, and web management
- Basic understanding of events and webinars
- Experience with traditional advertising such as billboards, radio and print
- Previous project management experience
Benefits:
- 401K matching
- health benefits
- employee stock options
- paid time off
- volunteer time off
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