Marketing Generalist
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Job Description
Marketing Generalist executing marketing initiatives for brand visibility and business growth at NetLaw. Collaborating with teams to manage content creation, campaigns, and operations in a fully remote environment.
Responsibilities:
- Plan, coordinate, and execute multi-channel marketing campaigns (e.g., social media, email, blog, video)
- Write and manage various forms of content, including social posts, email newsletters, blog articles, website copy, and other marketing collateral
- Support planning and delivery of webinars and events, including logistics and email promotion
- Track and analyze performance metrics and derive actionable insights
- Research target audiences, competitor activity, and industry trends
- Provide general marketing operations support, including project management, vendor coordination, and budget tracking
- Work closely with sales, product, legal, and design teams to bring campaigns to life and ensure brand alignment.
Requirements:
- 3–5 years of marketing experience in SaaS, fintech, legal tech, or B2B environments
- Bachelor’s degree in marketing, communication, or similar field preferred
- Skilled in social media management, content creation, and digital marketing tools
- Organized, detail-oriented, and comfortable managing multiple projects in a fast-paced environment
- Familiar with LinkedIn, HubSpot (or similar), Google Suite, YouTube, Zoom, Asana, email marketing platforms, Loom, and WordPress
- Excellent communicator with strong writing and editing skills
- Creative, proactive, and adaptable, with a keen eye for brand alignment and storytelling.
Benefits:
- Lucrative company sponsored benefits (medical, dental, vision)
- 401k with matching
- Generous PTO
- Fully remote work (United States)
- Growth opportunities
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