Marketing Operations Specialist
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Job Description
Marketing Operations Specialist supporting Job Duck’s marketing systems, content, CRM, events, and campaigns. Coordinating business development initiatives for US-based employers.
Responsibilities:
- Identify opportunities to grow the firm's online audience and strengthen professional relationships
- Support social media engagement with referral partners, professional organizations, attorneys, fiduciaries, and community contacts
- Utilize AI tools to improve efficiency and support marketing execution
- Perform routine website updates, including attorney credentials, biographies, awards, events, news, and directory information
- Organize and maintain marketing assets, including biographies, CVs, headshots, articles, presentations, videos, awards, and approved marketing materials
- Perform quality assurance reviews before campaign launches
- Identify duplicate records and perform routine database audits
- Maintain accurate contact records in HubSpot
- Support attorney business development initiatives through research and opportunity tracking
- Research conferences, podcasts, webinars, professional associations, speaking opportunities, and industry events
- Assist with webinar administration, CLE accreditation support, attendee lists, event materials, and post-event contact management
- Create and schedule evergreen social media content
- Review website content for outdated information, broken links, and content accuracy
- Build and schedule newsletters and email marketing campaigns
- Monitor campaign performance and maintain reporting records
- Manage contact lists, segmentation, and CRM data hygiene activities
- Draft presentation materials based on leadership-provided outlines and direction
- Maintain attorney topic banks, presentation resources, and outreach lists
- Maintain a centralized calendar for awards, conferences, speaking engagements, sponsorships, association events, editorial opportunities, and business development activities
- Coordinate event invitations, attendee tracking, RSVP management, and follow-up communications
Requirements:
- Full-time schedule, Monday through Friday
- Ideally available 8:30 AM to 5:30 PM PST, with sufficient overlap during Pacific Time business hours
- English only; excellent verbal and written communication skills
- Previous experience in marketing, business development, communications, or administrative support
- Experience managing multiple projects and deadlines simultaneously
- Experience supporting events, email marketing, or social media initiatives preferred
- Proficiency with HubSpot, Microsoft Office Suite, Microsoft Outlook, LinkedIn, Meta platforms, Canva, Claude, ChatGPT, YouTube, Zoom Webinars, and WordPress or similar website management platforms preferred
- Highly organized and able to manage multiple priorities
- Strong attention to detail
- Proactive and self motivated
- Strong online research abilities
- Time management and prioritization skills
- Content creation and editing skills
- Social media management
- Email marketing coordination
- Event planning and support
- CRM management and data maintenance
- Database organization
- Marketing operations support
- AI tool proficiency
- HubSpot proficiency
- Canva proficiency
- Spreadsheet management
- Ability to follow established processes independently
- Ability to create strong first drafts from minimal direction
- Ability to maintain brand consistency
- Expected daily calls: 0 to 5
Benefits:
- Remote work opportunity
- Great Place to Work Certification workplace
- Scheduling flexibility may be available with sufficient overlap during Pacific Time business hours
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