Marketing Operations Associate
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Job Description
Marketing Operations Associate supporting AARP’s multi-channel product marketing and creative production. Coordinating projects, analyzing campaign ROI, and maintaining marketing operations tools.
Responsibilities:
- Support multi-channel marketing plans for clients
- Support product development projects throughout the development cycle
- Collect, organize, and distribute internal content and tools
- Maintain project management and communications tools for sales and marketing
- Coordinate creative services production schedules, vendors, and workflows
- Assist the Research and Insights team with presentations, sell sheets, and special projects
- Provide project management support to the Creative Services team
- Measure and analyze campaign results to determine ROI
- Work with cross-functional creative teams and business liaisons on multi-platform marketing content production
Requirements:
- Bachelor’s degree or equivalent experience
- 2+ years of relevant job-related experience
- Working knowledge of the advertising and media industry
- Strong attention to detail and ability to prioritize competing priorities
- Ability to manage multiple projects and deadlines concurrently
- Ability to learn and effectively use technical systems, software, and new technologies
- Strong proficiency with numerical data and data tables
- Strong project management skills
- Expertise in Microsoft Office Suite, particularly Excel
- Proficiency using AI tools
- Regular and reliable job attendance
- Effective verbal and written communication skills
- Independent judgement in evaluating options and making sound decisions
- Home office environment with ability to work effectively amid moderate home environment noise
- AARP will not sponsor an employment visa for this position
Benefits:
- 401(k)
- 100% company-funded pension plan
- Health, dental, and vision plans
- Life insurance
- Paid time off including company and individual holidays, vacation, sick, caregiving, and parental leave
- Performance-based recognition
- Peer-based recognition
- Tuition reimbursement
- Flexible and hybrid ways of working
- Hands-on experience, mentorship, and growth opportunities
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