Marketing Specialist
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Job Description
Marketing Specialist driving brand awareness and business growth across LATAM. Collaborating with global marketing team to develop and execute regional marketing strategies.
Responsibilities:
- Collaborate with the Global Marketing team and LATAM leadership to lead the execution of regional marketing strategies aligned with business objectives
- Execute and optimize regional marketing efforts across digital, social media, PR, content marketing, and communications to drive engagement and lead generation
- Develop compelling and relevant marketing content tailored to the varied audiences within LATAM, including blog posts, social media content, email newsletters, and more
- Monitor and report on key performance indicators (KPIs) for marketing tactics and initiatives
- Work closely with other members of the global marketing team, sales, leadership, and external partners to ensure alignment and successful execution of marketing programs
Requirements:
- Bachelor's degree in Marketing, Communications, PR, or a related field
- 3-5 years of experience in marketing or related field
- Proven track record of developing and executing successful marketing campaigns
- Strong understanding of digital marketing channels, tools, and best practices
- Excellent communication and interpersonal skills
- Ability to work independently and collaboratively in a fast-paced, global environment
- Strong analytical skills with the ability to interpret data and generate actionable insights
- Proficiency in marketing automation platforms and CRM systems
- Willingness to travel as required.
Benefits:
- A culture of purpose where we are invested in your happiness and career growth
- Autonomy to drive strategy and build a portfolio of work
- A global marketing team that works in an agile environment where all ideas are welcomed, supported and true drivers of our business growth
- The no-days-are-the-same excitement of a global brand
- Competitive salary and benefits package
- Flexible Working
- Room to Grow
- Everyone has a voice
- Extensive benefits include comprehensive healthcare, retirement plans, continued education support, diverse work locations, travel and hotel discounts, volunteer and sustainability opportunities, and a successful employee recognition program.
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