PR Manager
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Job Description
PR Manager promoting OKTAGON MMA events and fighters to German media. Building newsroom relationships, securing coverage and managing event media operations.
Responsibilities:
- Build and maintain relationships with German sports, digital and mainstream media
- Earn coverage for OKTAGON, its events and fighters
- Identify stories and develop tailored pitches for different outlets and audiences
- Write German press releases and localise event Media Info Cards
- Research fight cards and prepare outlet-specific angles
- Arrange journalist-fighter interviews and prepare written interviews when needed
- Distribute photos, video and relevant information, including captioned fight photography for dpa-picture alliance and Imago
- Manage accreditations, maintain the media database and keep fighter information accurate
- Monitor online and offline coverage and prepare monthly and post-event reports
- Collaborate with the PR lead, Marketing DE and Social Media to maintain consistent messaging, including German-language video content
- Oversee media operations at German events, including accreditations, the media room, interviews, weigh-ins and press conferences
- Provide journalists with support before and after fights and moderate press conferences when needed
- Handle post-fight releases, follow-ups and coverage reviews
- Support German media requests and breaking stories during selected events outside Germany
- Act as the first point of contact for German media during sensitive situations, working with the PR lead on responses
Requirements:
- At least 2–4 years of relevant experience in PR or sports journalism
- Existing network in German sports newsrooms
- Native-level German and very good English
- Precise, natural and adaptable German writing
- Comfortable collaborating with an international team in English
- Strong editorial instincts and ability to develop clear pitches
- Digital confidence and understanding of how audiences discover and consume stories
- Independence and ownership; ability to organise work remotely and follow through on commitments
- Willingness to travel and work weekends
- Interest in MMA or combat sports, experience with press conferences and crisis communication, and a driving licence are advantages
Benefits:
- Permanent employment (Unbefristeter Arbeitsvertrag)
- 6-month probation period
- 40 hours/week
- 25 days of annual leave
- Remote work arrangement
- Travel and weekend work associated with fight weeks and events
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