Senior Marketing, PR and Communications Specialist
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Job Description
Senior marketing and PR specialist shaping communications for BeamNG’s vehicle simulation games. Leading campaigns, media relations, creator partnerships, and community growth across global channels.
Responsibilities:
- Own integrated marketing, PR, and communications campaigns across organic, paid, earned, owned, and partner channels
- Develop messaging and campaign narratives for product updates, announcements, newsletters, storefronts, landing pages, social media, and community platforms
- Build and maintain relationships with media outlets, journalists, creators, influencers, platform partners, and community stakeholders
- Plan and execute initiatives to grow the audience, strengthen community engagement, and amplify major BeamNG beats
- Coordinate promotional content production, ensuring assets are creative, high-quality, on-brand, and aligned with marketing objectives
- Monitor campaign performance, media coverage, audience trends, community sentiment, and competitor activity
- Support and guide day-to-day marketing, PR, and community operations
- Improve workflows, planning processes, and cross-team collaboration
Requirements:
- 8+ years of experience in marketing, PR, communications, community, publishing, or a comparable role, ideally within the gaming industry
- Excellent understanding of videogame marketing, games media, creator ecosystems, player communities, and digital audience development
- Excellent written and spoken English communication skills; additional languages are a plus
- Proven experience planning and leading organic, paid, PR, influencer, or creator campaigns across TikTok, Instagram, Meta, YouTube, Discord, Steam, and related channels
- Strong PR skills, including media outreach, pitching, press materials, interview coordination, review programs, and coverage tracking
- Portfolio demonstrating successful player-centric campaigns, creative promotions, PR initiatives, content strategies, or community activations
- Practical knowledge of content creation tools such as in-game capture, DaVinci Resolve, OBS, Figma, Adobe Suite, or similar tools
- Passion for videogames and interest in automotive culture, simulation, motorsport, or vehicle-based games (nice to have)
- Comfortable working independently with minimal supervision in a fully remote, international environment (nice to have)
- Previous experience with an indie game development studio, publisher, PR agency, platform, or creator-focused organization (nice to have)
- Experience mentoring, coordinating, or leading marketing, PR, communications, community, or content contributors (nice to have)
- Familiarity with Steam, Epic Games Store, Discord, forums, newsletters, press kits, and storefront communications (nice to have)
- Basic familiarity with HTML/CSS, Lua, Python, or Go (nice to have)
Benefits:
- Flexible working hours
- Language courses
- Talent development program (training budget, participation in seminars/conferences, and etc)
- Personal development program (feedback, leadership, conflict engagement, etc)
- Budget for home office
- Parental leave
- Employee assistance program
- Relocation assistance (if applicable)
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