Responsable de Secteur – Ile de France
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Job Description
Commercial dynamic and versatile position focusing on developing the distribution network in the hand tools sector. Role includes user prescription and enhancing market presence.
Responsibilities:
- Développement et accompagnement du réseau de distribution (50%).
- Identifier et prospecter de nouveaux distributeurs pour élargir le réseau.
- Accompagner les distributeurs existants dans l’élargissement des gammes, la promotion et la vente de nos produits.
- Former les équipes des distributeurs sur les caractéristiques techniques et les avantages de nos outils.
- Accompagner les actions commerciales et marketing pour dynamiser les ventes chez les distributeurs.
- Assurer un suivi régulier des performances des distributeurs et proposer des axes d'amélioration.
- Être le point de contact privilégié pour les distributeurs et garantir une relation de confiance.
- Prescription auprès des utilisateurs ciblés (50%).
- Identifier les utilisateurs finaux stratégiques (artisans, professionnels du bâtiment, industriels, etc.) et comprendre leurs besoins.
- Présenter et démontrer les avantages techniques et pratiques de nos outils.
- Organiser des démonstrations produits sur site ou lors d'événements professionnels.
- Développer des relations de confiance avec les utilisateurs pour les fidéliser à nos produits.
- Collaborer avec les équipes internes pour adapter l'offre aux besoins spécifiques des utilisateurs.
- Participer à des salons, foires et événements pour promouvoir nos outils auprès des utilisateurs finaux.
Requirements:
- Expérience significative dans la vente B2B, idéalement dans le secteur de la fourniture industrielle.
- Connaissance des réseaux de distribution.
- Connaissance des mécanismes de prescription.
- Capacité à comprendre les besoins techniques des utilisateurs et à proposer des solutions adaptées.
- Maîtrise des techniques de négociation et de vente.
- Aisance dans la présentation et la démonstration de produits.
- Bac +2/3 en commerce ou technique (ou expérience équivalente).
- Une expérience dans la vente de produits positionnés « premium » serait un atout.
- Permis B obligatoire (déplacements fréquents).
- Des notions d’anglais seraient appréciées.
Benefits:
- Véhicule de fonction, téléphone et ordinateur fournis.
- Formation initiale sur les produits et outils de l’entreprise.
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