Senior Customer Sales Analyst
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Job Description
Customer Sales Analyst for Amazon & Whole Foods supporting grocery presence and managing sales data analysis. Collaborate across functions to ensure strong service levels and operational efficiency.
Responsibilities:
- Reporting to the Sr National Account Manager, Amazon & Whole Foods, the Sr. Customer Sales Analyst will support growing Vital Farms’ grocery presence within Amazon & Whole Foods enterprise business.
- You’ll manage the details that keep our sales organization running smoothly — from deductions and supply chain performance to reporting and analytics — while also gaining exposure to customer-facing work, category reviews, and strategic planning including internal business reviews.
- Produce recurring weekly and monthly reports for Whole Foods and Amazon, including POS performance, shipment trends, distribution tracking, promotional effectiveness, and DC/FC-level service metrics.
- Pull, clean, and analyze data from Nielsen, SPINS, Circana, Amazon Vendor Central, and the WFM Supplier Portal to identify gaps, velocity drivers, promotional ROI, and business trends.
- Build and maintain reporting dashboards and scorecards to support Sr Account Manager with real-time visibility into business performance.
- Partner with Category Management and Insights to translate data extracts into actionable insights that support Vital Farms’ growth in the Natural and eCommerce channels.
- Monitor weekly demand signals, forecast accuracy, and fill-rate performance for both Whole Foods and Amazon.
- Identify and escalate supply chain risks, such as out-of-stocks, late shipments, or DC/FC imbalances, to ensure strong service levels.
- Support demand planning through data validation, forecast tracking, and identifying variances or trends that may impact upcoming orders or promotions.
- Review, validate, and track Whole Foods and Amazon trade deductions with a focus on data accuracy, documentation, and alignment with promotional calendars.
- Analyze recurring deduction patterns and provide data-backed recommendations to improve processes and reduce invalid claims.
- Support internal trade spend reporting, reconciliation, and variance tracking.
- Provide data extracts, analytical summaries, and reporting support for internal Sales, Supply Chain, and Finance teams.
- Assist in preparing inputs for customer-facing materials by supplying accurate data sets, insights, and trend analyses.
- Ensure data consistency across dashboards, systems, and internal tools through regular audits and updates.
Requirements:
- Bachelor’s degree in business, finance, supply chain, marketing or other related fields.
- 3+ years of CPG experience in sales support, supply chain, finance, analytics, or Sales Category Management. Experience supporting Whole Foods Market and Amazon preferred.
- Ability to travel 25-30% for customer & internal meetings, including training, etc.
- Must be located near a major regional airport, Austin Texas preferred.
- Strong analytical skills with proficiency in Excel & PowerPoint; familiarity with data visualization tools (Power BI) is a plus.
- Exposure to syndicated data (IRI, Nielsen, SPINS) and retailer systems.
- Excellent organizational skills with attention to detail & ability to manage multiple priorities.
- Strong communication and interpersonal skills, with the confidence to engage in cross-functional teamwork.
- Curiosity, adaptability, and a growth mindset — you’re eager to continue to gain experience in Sales within Consumer Packaged Goods/Food & Beverage industry and grow into a sales leadership role.
- Alignment with Vital Farms’ values: teamwork, accountability, and pride in building something meaningful.
- Proven ability to work independently, as well as collaboratively.
- Highly adaptable & resourceful.
- You’re no hero – You know the power of teamwork and celebrate the work of others before your own.
- You give a sh*t – You believe in acting like an owner and making Vital Farms a place to be proud of.
- You raise the standards – You know growth can be hard, but you strive to improve yourself and others each day.
- You can walk in someone else’s boots – You seek to understand other’s viewpoints and think that you get to better answers by sitting on the same side of the table.
- You don’t walk on eggshells – You’re not afraid to leave the bullsh*t behind and have honest conversations.
Benefits:
- Competitive pay and benefits (Medical, Dental, Vision, and Paid Parental Leave, just to name a few).
- Generous retirement contributions: 401(k) + 3% Contribution from Day 1.
- Free eggs and butter (yes, really!), along with friends and family discounts.
- Fun team SWAG that will make you the talk of the town.
- Professional development opportunities and an amazing team dedicated to your growth.
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