Senior Manager, Sales – Specialty Retail
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Job Description
Senior sales leader driving Coca-Cola specialty retail growth through customer planning, negotiations, and cross-functional execution. Managing Southeast partnerships across retail, foodservice, and on-site channels.
Responsibilities:
- Lead annual and multi-year collaborative business planning with customers and internal teams
- Develop growth objectives, category programs, and partnership initiatives
- Forecast annual sales volume, revenue, and expenses
- Guide complex negotiations using fact-based selling, data insights, and business cases
- Conduct business reviews with specialty retail partners
- Monitor business-plan performance and recommend product or program adjustments
- Build relationships with customer executives, outlet managers, distributors, bottling partners, and internal stakeholders
- Design direct supply strategies with supply chain, product supply, and foodservice distributor teams
- Analyze market trends and communicate competitive intelligence across assigned territories
- Collaborate with finance, marketing, revenue growth management, and operations teams
- Lead innovation discussions and identify new commercial opportunities
- Use sales patterns, store layouts, and traffic insights to recommend tailored business solutions
- Serve as the customer relationship management resource for the Southeast Region
- Foster collaboration and accountability among bottling and distributor contacts
Requirements:
- Bachelor’s degree in Business, Marketing, or related field required
- Minimum of 3 years of successful sales or account management experience within consumer packaged goods, foodservice, or retail environments
- Demonstrated ability to develop and manage customer relationships that deliver long-term business results
- Proven experience negotiating and executing sales programs across multiple purchasing tiers and retail models
- Analytical strength in building data-driven business cases, interpreting customer feedback, and developing insights into actionable growth strategies
- Ability to independently manage multiple priorities while maintaining strong attention to accuracy and detail
- Exceptional communication, presentation, and relationship-building skills across internal and external stakeholders
- Comfort in fast-paced, entrepreneurial environments with a collaborative and solution-oriented approach
- Understanding of retail and foodservice distribution channels strongly preferred
- Demonstrated leadership abilities and a commitment to driving operational excellence across all aspects of sales engagement
- Must be currently authorized to work full-time in the United States
- Must not require employer sponsorship to continue working legally in the United States
Benefits:
- Medical, financial, and/or other benefits
- Tools, data insights, and collaborative networks
- Professional growth opportunities
- Exposure to sustainable business leadership practices and innovation projects
- No relocation provided
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