TikTok Shop Manager
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Job Description
Manage TikTok Shops and drive e-commerce growth for multiple brands as part of a leading ad agency. Collaborate on strategies, oversee teams, and optimize performance metrics.
Responsibilities:
- Drive full-funnel growth for e-commerce clients through hands-on management and strategic development of TikTok Shops.
- Launch and manage TikTok Shops for multiple clients, overseeing product listings, pricing, inventory sync, and campaign strategy.
- Build and iterate monthly shop growth plans tailored to each client’s objectives.
- Own shop performance metrics and lead optimisations to drive conversion, traffic, and average order value.
- Report to the TikTok Shop Lead to help grow and build client relationships and portfolios.
- Manage and support a small internal team alongside the Head of TikTok Shop (Affiliate Managers).
- Plan and execute shop-based sales initiatives: product launches, seasonal drops, and platform-wide promotions.
- Act as the key strategic contact for TikTok Shop clients, providing performance updates and actionable recommendations.
Requirements:
- A self-starter with 2–3+ years in e-commerce, social commerce, or digital marketing.
- Deeply familiar with TikTok’s platform, tools, creators, and trends.
- Confident running multiple accounts at once, balancing detail and pace.
- Strong in communication, performance analysis, and cross-functional collaboration.
- Curious, accountable, and always asking: how can we scale this further?
- Bonus Points If You Have…
- Experience managing a DTC store on Shopify, Amazon, or WooCommerce.
- Ran or supported TikTok Shop or Creator Marketplace campaigns.
- Previous agency or startup experience working across multiple brands.
Benefits:
- 28 days paid holiday including birthday leave, Christmas Eve and New Year’s Eve.
- Long-service holiday scheme: After 2 years’ service, you’ll receive 1 extra day of annual leave for every year of service.
- Flexible and hybrid working (2 days in office).
- Regular team socials.
- Company Private Health and life insurance scheme.
- Company pension scheme.
- Work abroad for 1 month a year.
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