Traffic Account Manager – International
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Job Description
Traffic Account Manager overseeing Paid Traffic campaigns for Gym Launch clients. Responsible for client communication, campaign optimization, and lead generation strategies.
Responsibilities:
- Onboard new Gym Launch clients via Agency Onboarding Zoom calls
- Ensure activation and integration of the following tech stack: GoHighLevel, Lead Connector, Twilio, GoDaddy, Meta/FB business manager, TikTok Ads manager, Zapier/Make.com, Asana
- Host client facing “Pre-Launch” Zoom calls prior to ads going live to cover expectations and lay the foundation for a strong and successful relationship together.
- Ensure that all media buyers are optimizing accounts to SOP standards and within KPI’s
- Review account roster daily to ensure all are being served at a high level
- Rebuild and optimize problem accounts to ensure excellent client experience
- Provide feedback to media buyers to ensure alignment and results
- Adhere to B2C marketing guidelines established by Gym Launch
- Be available to our DIY clients to share expert advice on Paid Traffic Strategies
- Support R&D testing to remain competitive in the B2C agency category.
- Create educational Loom videos as needed for departments/clients.
- Oversee and manage budgets provided by clients accurately and efficiently
- Monitor emerging trends in social media paid advertising and adjust accordingly
- Seek out new skills and strategies to help bring our services forward
- Collaborate with team members on the clients in need of help, ensuring that the client experience exceeds their expectations.
- Ensure that all client interactions are immediately and consistently noted
- Maintain up to date technical expertise of all Gym Launch products
- Ensure all stats sheets are managed and up to date by EOD Daily
- Ensure EOW reports are submitted to Agency Manager by Friday EOD
- Identify and communicate areas of opportunities for increased efficiencies and increased adoption within all Gym Launch Programs.
- Complete preliminary Q.A. check prior to ads launch to ensure Facebook Integrations, software automations and more are set up appropriately.
- Quickly identify gaps in our product and client experience that impact the success of our clients and communicate solutions to direct reports and other team members.
- Confirm that all service procedures, policies, guidelines, and standards are being adhered to consistently and take necessary corrective actions when appropriate
- Reply to each escalation and/or client request same-day or first thing the following day for overnight requests.
Requirements:
- 2 Years Digital Marketing Lead Generation experience within the local Brick & Mortar Service sector - (US / Canada Markets)
- 1 Year experience with GoHighLevel CRM and it’s integrations
- 1 Year client facing experience
- Efficient with Facebook, Instagram, Adwords Advertising Platforms
- Experience with: Zapier, Twilio, Mailgun, GoDaddy, Canva, Lead Connector, Asana
- Experience using social media analytics tools and the ability to optimize marketing strategies based on findings.
- Excellent communication skills via email, text and video conferencing
- Excellent client-facing communication and energy
- Ability to work under pressing deadlines
- Amazing organization skills
- Tolerance for high-stress situations
- A keen eye for marketing creative and psychology
- Adaptability to fast changing environments
- Excellent time management skills
- Ability to dedicate one’s self to meet and exceed company expectations
- Efficient with all integrated platforms within the company
- Ability to learn quickly and execute at a high level with speed
- Able to work M-F 9AM-5PM EST; Must be flexible and able to work additional hours/weekends if the situation warrants it
- Generally reachable and responsive to Slack during working hours
- Willing to go to war and grind things out in crunch time for your teammates and clients
- Able to make autonomous decisions for the good of the company and clients
- Able to consistently maintain a positive can-do attitude that reflects company values.
- Must show up consistently with energy and enthusiasm daily for team and clients
- Quiet home office environment with fast, reliable Wi-Fi and computer
- Awesome energy to create a WOW 1st experience for our new clients.
Benefits:
- Remote work options
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