Vice President – Marketing, BPO
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Job Description
Vice President of Marketing managing marketing strategies for BPO services to expand global presence. Collaborating with cross-functional teams to drive business growth while focusing on public relations and market analysis.
Responsibilities:
- Develop and implement comprehensive marketing strategies to promote the company’s services and expand its global market presence
- Key tasks include market planning, conducting market research, overseeing marketing management initiatives, and driving public relations efforts
- Responsible for internal lead generation for researching regions and assisting the business development team
- Collaborate with cross-functional teams, analyze industry trends, and manage marketing budgets to achieve organizational growth objectives
Requirements:
- Strong experience in Market Planning and Market Research to drive data-driven decisions
- Proven expertise in Marketing and Marketing Management to develop and execute effective campaigns
- Solid understanding of Public Relations to enhance brand image and communication
- Excellent leadership, strategic thinking, and decision-making skills
- Familiarity with BPO and outsourcing industries is a MUST
- Bachelor’s degree preferred
- Ability to work effectively in a global and remote environment
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