Senior Marketing Manager
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Job Description
Senior Marketing Manager leading marketing strategies for AIBC in cryptocurrency and tech innovation fields. Responsible for executing campaigns and building strategic partnerships to enhance brand visibility.
Responsibilities:
- Create and manage the development and execution of marketing strategies and campaigns to increase brand awareness, engagement, and lead generation for the AIBC brand.
- Build and maintain strong partnerships with crypto, blockchain, AI and Web3 companies, media outlets and influencers.
- Oversee content and lead social media and community engagement across X (Twitter), LinkedIn, Telegram, Discord and other channels.
- Manage website updates and SEO, and support the promotion of AIBC events to increase visibility and attendance.
- Track performance, optimise campaigns using data, and work closely with internal teams to ensure clear and consistent communication.
Requirements:
- 5+ years in marketing, ideally within cryptocurrency, blockchain or fintech.
- Proven experience running and scaling marketing campaigns across digital and traditional channels.
- Strong background in building and managing partnerships in the crypto and blockchain space.
- Good understanding of crypto markets, blockchain technology and the wider digital asset industry.
- Master’s degree in Marketing, Business or a related field, or equivalent professional experience.
- Advanced understanding of cryptocurrency, blockchain, AI and Web3.
Benefits:
- Competitive salary and benefits package
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