VP Marketing

Posted 12ds ago

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Job Description

VP of Marketing leading Opik's go-to-market motion across product marketing and brand. Driving developer-led growth and building the marketing strategy.

Responsibilities:

  • Lead and develop a seven-person marketing team spanning SEO/growth, product marketing, DevRel/community, ecosystem engineering, events & brand, and performance marketing.
  • Set team priorities, OKRs, and a culture of accountability and speed
  • Drive pipeline-generating programs in close partnership with Sales
  • Develop and execute integrated campaigns across organic, paid, events, and content channels to drive continued TOFU momentum that is already established
  • Champion a developer-first growth approach — community, open source momentum, technical content, and bottom-up adoption
  • Partner closely with DevRel to build Opik's credibility in the AI practitioner community
  • Elevate Opik's brand in the AI ecosystem
  • Drive a content strategy that earns attention from engineers and technical buyers
  • Own our presence at key industry conferences and events
  • Partner with Ops on GTM tooling, attribution, and funnel metrics
  • Own the marketing budget and performance reporting to the COO

Requirements:

  • 8+ years of B2B marketing experience, with at least 3 years in a marketing leadership role
  • Deep experience in developer tools, preferably AI
  • Proven track record driving pipeline and revenue at an early-to-mid stage startup
  • Strong instinct for developer-led and product-led growth: you've built for that motion before
  • A DevRel or growth background is a meaningful plus; you know how to earn developer trust, not just buy it
  • Hands-on and fast-moving; comfortable making calls with incomplete information
  • Experience managing and developing high-performing, cross-functional marketing teams

Benefits:

  • Competitive salary - based on proven experience, skills and location
  • Competitive benefits package
  • Flexible working hours and remote work options
  • Opportunities for professional growth and development
  • A collaborative and innovative work environment
  • The chance to work with cutting-edge technologies and projects