Amazon Marketing Specialist

Posted 97ds ago

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Job Description

Amazon Marketing Specialist managing an Amazon store end-to-end for a marine dock distribution company. Responsible for product management, profitability analysis, and PPC campaign optimization.

Responsibilities:

  • Fully manage and operate the Amazon Seller Central account
  • Own the day-to-day health, performance, and profitability of the store
  • Act as the single point of accountability for Amazon operations
  • Add, launch, and manage new SKUs and product listings
  • Optimize product titles, bullet points, descriptions, images, and backend keywords
  • Price products strategically based on Amazon fees, margins, and competitive analysis
  • Scale the catalog by adding products from our other brands
  • Analyze product-level profitability, margins, and Amazon fee structures
  • Determine whether products are viable and recommend pricing or cost adjustments
  • Forecast and monitor advertising spend vs. return
  • Ensure the store remains profitable as products and ad spend scale
  • Plan, launch, and manage Amazon PPC campaigns
  • Set and manage advertising budgets aligned with profitability goals
  • Optimize campaigns to improve visibility, rankings, and sales over time
  • Adjust bids, keywords, and structures based on performance data
  • Monitor inventory levels and replenishment needs
  • Handle Amazon-related operational tasks, including returns and customer service issues
  • Ensure compliance with Amazon policies and best practices
  • Identify and resolve account, listing, or performance issues quickly
  • Improve rankings and organic visibility over time
  • Identify opportunities to increase conversion rates and average order value
  • Implement continuous optimization across listings, ads, and pricing
  • For higher-level candidates: drive measurable revenue growth and scaling initiatives

Requirements:

  • Bachelor’s degree in Marketing, Business, E-commerce, or a related field is preferred
  • 3+ years of hands-on Amazon Seller Central experience
  • Proven experience managing Amazon stores end-to-end (not just listings or design)
  • Strong understanding of:
  • Amazon fees and profitability modeling
  • Product pricing strategies
  • PPC campaign setup and optimization
  • Listing optimization and ranking factors
  • Comfortable working independently with little to no training or supervision
  • Strong analytical mindset with the ability to make data-driven decisions
  • Experience managing or scaling small to mid-sized Amazon stores
  • Nice to Have Skills
  • Self-starter who can “take the keys” and run the Amazon store independently
  • Comfortable being the only Amazon specialist on the team
  • Strong problem-solver who can figure things out quickly
  • Detail-oriented but commercially minded
  • Confident making decisions without constant validation
  • Thinks in terms of profitability, not just activity

Benefits:

  • Monthly compensation range of $2,000–$4,000 USD, depending on experience and demonstrated competency
  • Monthly health and wellness reimbursement, capped at $50 USD