Amazon Marketing Specialist
Posted 97ds ago
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Job Description
Amazon Marketing Specialist managing an Amazon store end-to-end for a marine dock distribution company. Responsible for product management, profitability analysis, and PPC campaign optimization.
Responsibilities:
- Fully manage and operate the Amazon Seller Central account
- Own the day-to-day health, performance, and profitability of the store
- Act as the single point of accountability for Amazon operations
- Add, launch, and manage new SKUs and product listings
- Optimize product titles, bullet points, descriptions, images, and backend keywords
- Price products strategically based on Amazon fees, margins, and competitive analysis
- Scale the catalog by adding products from our other brands
- Analyze product-level profitability, margins, and Amazon fee structures
- Determine whether products are viable and recommend pricing or cost adjustments
- Forecast and monitor advertising spend vs. return
- Ensure the store remains profitable as products and ad spend scale
- Plan, launch, and manage Amazon PPC campaigns
- Set and manage advertising budgets aligned with profitability goals
- Optimize campaigns to improve visibility, rankings, and sales over time
- Adjust bids, keywords, and structures based on performance data
- Monitor inventory levels and replenishment needs
- Handle Amazon-related operational tasks, including returns and customer service issues
- Ensure compliance with Amazon policies and best practices
- Identify and resolve account, listing, or performance issues quickly
- Improve rankings and organic visibility over time
- Identify opportunities to increase conversion rates and average order value
- Implement continuous optimization across listings, ads, and pricing
- For higher-level candidates: drive measurable revenue growth and scaling initiatives
Requirements:
- Bachelor’s degree in Marketing, Business, E-commerce, or a related field is preferred
- 3+ years of hands-on Amazon Seller Central experience
- Proven experience managing Amazon stores end-to-end (not just listings or design)
- Strong understanding of:
- Amazon fees and profitability modeling
- Product pricing strategies
- PPC campaign setup and optimization
- Listing optimization and ranking factors
- Comfortable working independently with little to no training or supervision
- Strong analytical mindset with the ability to make data-driven decisions
- Experience managing or scaling small to mid-sized Amazon stores
- Nice to Have Skills
- Self-starter who can “take the keys” and run the Amazon store independently
- Comfortable being the only Amazon specialist on the team
- Strong problem-solver who can figure things out quickly
- Detail-oriented but commercially minded
- Confident making decisions without constant validation
- Thinks in terms of profitability, not just activity
Benefits:
- Monthly compensation range of $2,000–$4,000 USD, depending on experience and demonstrated competency
- Monthly health and wellness reimbursement, capped at $50 USD



















