Community Manager
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Job Description
Community Manager building trusted, compliant online communities for ATTN:, a purpose-driven creative agency. Moderating conversations, managing regulatory risk, and shaping social strategy for culturally connected brands.
Responsibilities:
- Manage a large community (e.g., 1,000+ social media users) within a social platform
- Set and maintain the vibes of the community, helping members form connections and collaborate
- Serve as moderator for daily communications, responding promptly to questions and escalations and ensuring conversations are collaborative, positive, and aligned to platform guidelines
- Identify trending conversations and topics relevant to the community
- Ideate and post daily discussion threads and weekly content challenges
- Assist in reporting on monthly community themes, topics, and events
- Maintain high energy and facilitate participation across diverse audiences
- Review and approve community messaging across member communications, user-generated content (UGC), and campaigns for compliance with applicable regulations and company policies
- Monitor community platforms for compliance breaches, misinformation, or liability risks; implement mitigation, documentation, and escalation processes
- Act as liaison between the organization, community, client teams, and internal legal/compliance partners
- Translate business objectives and legal requirements into safe, compliant engagement strategies
- Develop educational materials, house rules, and community guidelines covering boundaries, privacy expectations, and disclosure requirements
- Design and execute long-term community programs such as user forums, advisory boards, and advocacy groups
- Track engagement metrics and community health; partner with Media Operations and Legal to measure impact, inform risk posture, and optimize strategies and workflows
- Stay abreast of creators, original sounds, memes, and platform trends; share relevant insights with teams and clients
- Develop and improve procedures leading to more strategic plans and workflow improvements
- Collaborate with Account Management and Media Operations on campaign, trend, and partnership case studies; assist in creating content and compliance reports
Requirements:
- 3–5+ years of experience in community management, public relations, or digital strategy, ideally within a heavily regulated sector; experience establishing and growing virtual communities
- Experience working with creator programs
- Deep understanding of relevant compliance standards, data privacy laws (e.g., GDPR, CCPA), and disclosure requirements; familiarity with industry-specific regulations (e.g., HIPAA, FINRA) and UGC moderation best practices
- Strong ability to foresee potential PR and legal pitfalls; exercises sound independent judgment under pressure and during crisis or escalation scenarios
- Exceptional verbal and written communication skills; able to distill complex, highly technical, or legal concepts into engaging, accessible community language
- Ability to anticipate messaging needs, be proactive, and meet fast deadlines
- Ability to understand cultural issues and explain them verbally and in writing across different styles; able to identify audience-specific trends, threats, and opportunities on social platforms
- Passion for great storytelling as it relates to Gen Z and Millennial audiences
- Strong interpersonal skills and the ability to effectively interact with individuals across all levels, backgrounds, lived experiences, and perspectives
- Strong understanding of key performance drivers and ability to execute against findings
- Bachelor’s degree in Communications, Marketing, Public Relations, Business Administration, or a related field preferred
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