CTV & YouTube Media Buyer
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Job Description
CTV and YouTube Media Buyer optimizing Vibe, Amazon DSP/Prime Video, and Google Ads campaigns for Brello’s wellness brand. Driving qualified leads, conversions, CPA, and ROAS.
Responsibilities:
- Audit, manage, and optimize existing campaigns across Vibe, Amazon DSP/Prime Video, and YouTube
- Plan and launch new CTV, streaming video, and YouTube campaigns
- Develop audience, geographic, contextual, keyword, placement, and retargeting strategies
- Manage budgets, pacing, bids, reach, frequency, and campaign delivery
- Test audiences, creative, messaging, campaign structures, and landing pages
- Optimize campaigns toward qualified leads, conversions, CPA, and ROAS
- Implement and validate pixels, conversion tracking, and attribution
- Monitor campaign performance and identify opportunities to improve or scale
- Prepare reports covering results, insights, and recommended actions
- Collaborate with Brello’s marketing and creative teams
- Audit existing accounts, maintain campaign continuity, protect active media spend, and improve performance
- Provide platforms managed, campaign examples, approximate monthly budgets, campaign responsibilities, measurable results, tracking and attribution approach, and earliest available start date
Requirements:
- Proven, hands-on experience managing Vibe CTV campaigns
- Proven experience managing Prime Video campaigns through Amazon DSP
- Proven experience managing YouTube campaigns through Google Ads
- Strong understanding of CTV, streaming video, and YouTube advertising
- Experience managing meaningful advertising budgets
- Strong knowledge of targeting, tracking, attribution, and conversion measurement
- Ability to analyze campaign data and make informed optimization decisions
- Ability to take over active accounts with minimal ramp-up time
- Strong attention to detail, ownership, and budget accountability
- Clear written and verbal communication skills
- Direct, verifiable experience with Vibe, Amazon DSP/Prime Video, and YouTube Ads
- This is not an entry-level position
- Experience generating leads or customer acquisitions through CTV and YouTube preferred
- Experience connecting ad exposure to website visits, leads, and conversions preferred
- Familiarity with Google Tag Manager, Google Analytics 4, and platform pixels preferred
- Knowledge of video-ad creative specifications and performance best practices preferred
- Experience managing campaigns across multiple brands or clients preferred
- Agency or performance-marketing experience preferred
- Applicants must be legally authorized to work in the United States without current or future sponsorship
- Application must include platforms personally managed, relevant campaign examples, approximate monthly budgets, specific responsibilities, measurable results, tracking and attribution approach, and earliest available start date
Benefits:
- Equal Opportunity Employer committed to fostering a diverse and inclusive workplace
- Culture where all team members feel valued and respected
- Assistance or accommodations during the application or interview process
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