Customer Marketing Coordinator
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Job Description
Customer Marketing Coordinator helping Launchmetrics, a brand performance cloud for fashion, lifestyle and beauty brands, grow customer relationships. Coordinating campaigns, workshops, outreach and events.
Responsibilities:
- Support planning and on-site execution of customer events
- Coordinate event logistics, guest experience and follow-up
- Contribute ideas to improve customer events
- Own the customer growth KPI through outbound emails and marketing campaigns
- Expand the database of client contacts across regions, brands and departments within existing accounts
- Develop account-specific data stories, talking points and customer materials
- Support research, customization and development of customer workshop decks
- Translate Launchmetrics data, including Media Impact Value® / MIV®, into brand-specific narratives
- Coordinate personalized customer outreach campaigns by email and other channels
- Build and maintain relationships with Tier 2 client contacts across the customer base
- Collect and track engagement, scoring and intent signals using ZoomInfo, LinkedIn Sales Navigator and Lemlist
- Share actionable account signals with Sales, Customer Success and the Marketing Director
- Support regular tracking and reporting of customer marketing objectives
- Collaborate with Sales, Customer Success, the Marketing Engagements Executive and the Marketing Director
- Report to the Marketing Director
Requirements:
- Applicants must be based in the UK
- Applicants must have a work permit to be considered
- 1–3 years of experience in customer marketing, marketing coordination, ABM, event support or a related area
- Comfortable with relationship-building and hands-on execution
- Curious about brands and people, with the ability to shape messages for specific accounts
- Comfortable being the point of contact for external stakeholders, including more senior customers
- Ability to pull, clean and interpret numbers and turn them into compelling customer stories
- Strong written communication skills
- Ability to present information effectively
- Organized and dependable, with the ability to manage several workshops, campaigns or events simultaneously
- Familiarity with Salesforce, HubSpot, ZoomInfo, Sales Navigator or Lemlist is a plus, but not required
- Familiarity with the Fashion, Lifestyle or Beauty industry is a plus
- Proactive approach to identifying and addressing tasks
Benefits:
- Learning and development allowance
- Benefits package tailored to each location
- Flexible work arrangements
- Support for establishing a home office
- Other perks
- Relaxed yet dynamic atmosphere
- Growth and advancement possibilities
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