Digital AdTech Manager
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Job Description
Digital AdTech Manager responsible for full lifecycle of programmatic campaigns for ZigZag. Managing audience segments, performance monitoring, and optimization for client success.
Responsibilities:
- You'll own the full lifecycle of the client's curated-audience campaigns
- Build audience segments in ONE (our AI platform) based on client specifications
- Generate and name PMP Deal IDs automatically
- Curate inventory packages aligned to target segments
- Implement and verify ad tags, pixels, and tracking URLs across platforms
- Execute campaign QA checklists and secure internal sign-off
- Configure, test, and troubleshoot SSP integrations and inventory feeds
- Deploy deals into DSP seats and monitor for setup errors
- Monitor live campaign metrics daily and produce performance reports
- Track campaign margin versus target and propose optimizations to protect profitability
- Serve as first-line technical support for delivery issues
- Research, document, and publish new curation and optimization techniques into the TAM Handbook
Requirements:
- At least 5+ years of hands-on Technical Account Management or Programmatic Trading experience
- Deep expertise with DSPs (DV360, The Trade Desk, Amazon) and SSPs (OpenX, PubMatic, Index Exchange)
- Proficiency in ad tags, pixels, tracking URLs, bid strategies, and campaign QA processes
- Strong troubleshooting skills across the full programmatic ecosystem
- Commercial acumen—balancing performance optimization with margin protection
- Excellent communication—able to translate technical concepts for clients and cross-functional teams.
Benefits:
- Remote setup, devices are provided
- Full-time employment
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