Director, Production & Demand – Marketing
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Job Description
Director of Production & Demand overseeing SEO, Content, Design, and GMB teams for lead generation. Building a data-driven engine to achieve measurable revenue growth.
Responsibilities:
- Oversee end-to-end production and demand operations across SEO, Content, Design, and GMB teams
- Own both the production portfolio and demand-generation outcomes
- Manage the Heads of Operations and Demand Gen
- Ensure alignment between capacity planning, marketing execution, and lead targets
- Build an efficient, data-driven engine that consistently delivers high-quality leads and drives sustainable business growth
- Translate executive priorities into quarterly roadmaps with clear objectives, budgets, and KPIs
- Lead cross-functional production teams to achieve lead and revenue goals
- Oversee portfolio governance and the operating cadence
- Align demand strategy with production capacity to maintain predictable lead supply
- Optimize resource utilization, vendor management, and process efficiency
- Implement QA frameworks, automation, and reporting systems to scale quality and consistency
- Manage P&L levers, ROMI, and cost-performance tradeoffs to protect profitability
- Represent the organization in leadership meetings, reporting dashboards, risks, and opportunities
Requirements:
- 5+ years of experience in growth, marketing operations, or production leadership (25+ team scale)
- Proven success managing SEO, content, and creative pipelines tied to lead and revenue outcomes
- Strong command of input/output metrics, capacity planning, and financial ROI
- Skilled in CRM, GA/GA4, Search Console, and dashboard tools (Power BI, Asana, ClickUp, Jira)
- Excellent stakeholder management, leadership, and executive communication skills
Benefits:
- Global, fully remote setup aligned with LA time zone
- Direct influence on company-wide lead generation and operational performance
- Opportunity to build and scale world-class marketing operations
- Collaborative, results-driven culture with executive support and autonomy
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