E-Commerce, Growth Manager
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
E-Commerce & Growth Manager scaling People Inc.’s direct-to-consumer beverage commerce engine. Owning acquisition, conversion, CRM, retention, profitability and eCommerce growth.
Responsibilities:
- Build and continuously optimize the commercial playbook across offers, bundles, merchandising, promotions and customer experience
- Build and manage the CPG customer acquisition strategy and conversion funnel across paid, owned and emerging channels
- Own CRM and lifecycle marketing, including email, SMS, welcome flows, abandoned cart, replenishment and retention programs
- Develop the promotional and eCommerce calendar with Brand Marketing and Operations
- Create and manage a disciplined testing roadmap across creative, landing pages, pricing, offers and checkout
- Track and optimize revenue, conversion rate, AOV, CAC, ROAS, contribution margin, LTV, repeat rate and retention
- Manage eCommerce and growth agencies, freelancers, technology partners and platform vendors
- Partner with Operations on inventory, fulfillment, shipping experience and demand planning
- Build weekly and monthly performance reporting that translates data into recommendations and action
- Partner with People Inc. brands and editorial teams to turn existing audiences into commerce opportunities
- Support marketplace and retail eCommerce expansion
- Help establish the technology stack and processes required to scale
Requirements:
- Bachelor’s Degree in Business, Marketing, or a related field and/or equivalent experience
- 6-8+ years of experience in eCommerce, growth marketing or digital commerce
- Track record of owning a meaningful Shopify or DTC business
- CPG beverage experience strongly preferred; applicable food, beauty, wellness or another high-repeat consumer category experience considered
- Experience managing agencies, vendors and complex cross-functional projects
- Strong command of paid acquisition, CRM/lifecycle marketing and conversion optimization
- Ability to make commercial decisions, move quickly from strategy to execution, and test and pivot
- Comfort working directly with platforms and tools
- Strong understanding of eCommerce unit economics, including COGS, gross margin, shipping and fulfillment costs, promotional impact and contribution margin
- Strong communication and presentation skills
- Collaborative operating style
- Ability to work in an early-stage environment where systems and playbooks are still being built
- Minimal travel to area offices and events as requested (<10%)
- Employment authorization verification through the federal E-Verify program
Benefits:
- Annual bonuses
- Short- and long-term incentives
- Medical coverage
- Dental coverage
- Vision coverage
- Prescription drug coverage
- Unlimited paid time off (PTO)
- Adoption or surrogate assistance
- Donation matching
- Tuition reimbursement
- Basic life insurance
- Basic accidental death & dismemberment insurance
- Supplemental life insurance
- Supplemental accident insurance
- Commuter benefits
- Short-term disability
- Long-term disability
- Health savings accounts
- Flexible spending accounts
- Family care benefits
- 401K savings plan with a company match program
- 10-12 paid holidays annually
- Paid parental leave for birthing and non-birthing parents
- Pet insurance
- Accident, critical and hospital indemnity health insurance coverage
- Life and disability insurance
- Fully remote work with no in-office requirements, though office attendance may be required a few times per year
Similar Jobs
Consumer Feedback Specialist
Paid UK remote study gathering consumer feedback on digital experiences for Terac. Participants complete simple digital tasks and explain their thoughts to improve AI and product workflows.
Senior Director, E-Commerce
Senior Director, E-Commerce owning Credo Beauty’s digital strategy, P&L and growth across its website and app. Leading replatforming, customer experience, data, promotions and team development.
E-Commerce Marketing Specialist
E-Commerce Marketing Specialist managing Shopify merchandising, launches, promotions, and search for Integra Beauty’s consumer beauty brands. Maintaining storefront performance, accessibility, feeds, and conversion.
Head of Ecommerce Growth
Head of Ecommerce Growth scaling Hadley Designs’ screen-free early learning brand from $25M to $100M. Building profitable acquisition, experimentation, and cross-channel demand systems.
Head of Ecommerce Growth
Head of Ecommerce Growth scaling Hadley Designs' screen-free early learning ecommerce brand from $25M to $100M. Leading profitable acquisition across Amazon, Shopify, TikTok Shop, affiliates, and emerging channels.
E-Commerce Marketplace Manager
E-Commerce Marketplace Manager launching Naturida’s premium beauty brands on Amazon and Shop Apotheke. Managing listings, pricing, ads, fulfillment, compliance, and marketplace growth.
Consumers – AI-Moderated Interview on Digital Experiences
Paid consumer participant testing digital interfaces through AI-moderated interviews and usability tasks. Terac recruits and pays vetted human experts for AI and product research.
Ecommerce Specialist
Home-based Ecommerce Specialist building and maintaining online stores for a U.S.-based home and garden retailer. Managing product updates, integrations, ticket requests, orders, and e-commerce projects.
Senior eCommerce Merchandising Specialist
Senior eCommerce merchandising specialist leading CRO-driven merchandising for Trulieve’s cannabis website and mobile app. Improving product discovery, storefront quality, promotions, search, and conversion performance.
Director of Ecommerce
Director of Ecommerce owning Shopify P&L, acquisition, funnels, and lifecycle marketing for a children’s educational brand. Scaling profitable DTC growth across Shopify, Amazon, and TikTok Shop.
Shopify Ecommerce Specialist – Contract
Shopify Ecommerce Specialist building and merchandising Bulletproof.com for a health and nutrition brand. Executing launches, promotions, SEO updates and quality assurance remotely.
DTC Ecommerce Growth Lead – Contract
Interim DTC ecommerce leader overseeing Bulletproof.com performance, forecasting and agency execution. Driving profitable growth across paid media, retention, subscriptions, merchandising and CRO.
Ecommerce Manager
Remote Ecommerce Manager optimizing Slate’s Shopify site and Amazon shop. Driving CRO, launches, analytics, and agency performance to grow ecommerce revenue.
Senior Director, eCommerce and Customer Fulfillment Technologies
Leading Slate’s vehicle eCommerce, fulfillment, marketplace, and GenAI product platforms. Improving customer purchase funnels, owner engagement, service, logistics, and corporate-function technology.
Junior E-commerce Analyst – Affiliate Prospecting and Relationship Management
Analista de E-commerce Jr. na PRINCIPIA, prospectando e ativando afiliados do Mercado Livre e TikTok. Monitoramento de métricas, campanhas, comissões e conteúdo da marca.
Ecommerce Optimization Manager
Ecommerce Optimization Manager improving conversion, revenue, and checkout performance across KnowFully’s six healthcare education brands. Owning experimentation, merchandising, analytics, and website quality remotely in the U.S.
Senior Java Developer – Spring Boot, Shopify
Senior Java Developer building scalable Spring Boot services and Shopify integrations. Owning production systems, mentoring engineers, and shaping digital commerce technology.
E-Commerce, Digital Commerce – Intern / Working Student
E-Commerce-Praktikum bei Vision Brand House, einem Fashion- und Lifestyle-Brand-House. Optimierung von Shopify-Shops, Customer Journeys, Releases und Conversion für moderne Consumer Brands.
Senior Analyst, Non-Vehicle eCommerce Sales – Optimization
eCommerce analyst optimizing Ford’s online Accessories and Parts shopping experience. Improving product data, search, merchandising, conversion, and promotional execution.
eCommerce Advertising Specialist
eCommerce Advertising Specialist optimizing marketplace advertising, listings, and DTC content for internationally recognised consumer brands. Improving visibility, conversion, sales, and ROAS from anywhere in Bulgaria.