Ecommerce Manager
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Job Description
Ecommerce Manager managing UK ecommerce business for Naturecan, a wellness brand. Responsible for driving growth and improving customer experience in ecommerce.
Responsibilities:
- Own and improve the customer journey across the website
- Manage Shopify updates, product launches, collections, promotions, and onsite content
- Monitor ecommerce KPIs including revenue, conversion rate, traffic, average order value, customer retention, and profitability
- Coordinate digital marketing channels including SEO, CRM, paid media, social, influencer marketing, and affiliates
- Work with internal and external teams to deliver campaigns that support growth, customer acquisition, and retention
- Support the planning and execution of promotional calendars, seasonal campaigns, product launches, and commercial initiatives
- Analyse performance data and turn insights into clear actions and recommendations
- Maintain product information, pricing, offers, landing pages, and key website assets
- Proactively research competitors, market trends and ecommerce best practices
- Support CRM and email marketing initiatives to improve customer engagement and repeat purchase
- Help identify new opportunities across partnerships, affiliates and influencers
- Stay up to date with ecommerce trends, digital marketing developments, Shopify updates, and AI-driven tools
Requirements:
- 2–4 years’ experience in ecommerce, digital marketing, or a similar commercial online role
- Good understanding of digital marketing channels such as SEO, CRM, paid media, social media, influencer marketing, or affiliate marketing
- Strong commercial mindset with the ability to connect marketing activity to revenue growth
- Good organisational skills and ability to manage multiple priorities
- Proactive attitude with a willingness to take ownership and suggest improvements
- Strong communication skills and ability to work with different teams and stakeholders
- Ability to work independently in a fast-paced, international environment
- Desirable Experience using Shopify or similar ecommerce platforms
- Awareness of SEO, CRM, paid media, influencer, affiliate, and social media best practices
- Interest in AI tools
- Interest in health, wellness, nutrition, supplements, CBD, or beauty products
Benefits:
- Competitive salary
- Remote working
- Opportunity to manage and grow a key ecommerce market
- Exposure to a fast-growing international wellness brand
- Learning and development opportunities
- Opportunity to work across multiple digital marketing channels
- Employee product perks
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