Experiential Events Manager
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Job Description
Experiential Events Manager leading trade shows, conferences, and corporate events for Claroty, a cyber-physical systems protection company. Driving measurable engagement, pipeline impact, and event ROI.
Responsibilities:
- Develop and execute comprehensive event strategies for SKOs, QBRs, global trade shows, small and large-scale conferences, and company-hosted events
- Plan, organize, and manage end-to-end event logistics, including budgeting, vendor coordination, on-site production and execution, and post-event follow-up
- Collaborate with cross-functional teams to ensure cohesive messaging, measurable results, and pre- and post-event engagement with target accounts
- Leverage technology, creative storytelling, and data-driven insights to create memorable industry moments and enhance audience engagement
- Ensure booth design, collateral, and digital assets deliver a cohesive brand presence and resonate with attendees
- Apply project management skills to deliver events aligned with the overall marketing strategy
- Track success metrics, analyze performance data, and provide actionable insights to optimize future events and align ROI with financial goals
Requirements:
- 5+ years of event management experience, preferably within the cybersecurity, cloud, or data industries
- Proven track record of executing large-scale events that drive measurable business impact
- Expertise in B2B buyer journeys, lead generation, and Account-Based Marketing (ABM) strategies for events
- Strong project management and organizational skills; ability to manage multiple events simultaneously and meet deadlines
- Experience sourcing, negotiating, and overseeing third-party vendors, audio-visual technicians, fabricators, and local contractors
- Experience with lifecycle lead management and analysis
- Creative, adaptable, and detail-oriented approach
- Exceptional interpersonal and communication skills
- Proactive and creative problem-solving skills in high-pressure situations
- Willingness to travel up to 20%
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