GTM Marketing Operations Manager
Posted 53ds ago
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Job Description
GTM Marketing Operations Manager ensuring marketing systems are optimized and automated for growth at Sitemate. Collaborating across teams to enhance operational workflows and support scalable marketing execution.
Responsibilities:
- Own configuration, maintenance, and optimisation of marketing systems across Salesforce, Unify, Freckle, and adjacent tools
- Build, stitch, and maintain automations (e.g. lead flows, routing, intent-triggered outbound, campaign enablement)
- Ensure data integrity and tightness across the top-of-funnel as new channels, programs, and tweaks are introduced
- Partner with Marketing and GTM Ops to translate strategy, playbooks, and frameworks into executable systems
- Switch programs on/off, iterate flows, and clean up legacy or broken logic with a systems-first mindset
- Document systems, use cases, and operating procedures to create repeatability and leverage
Requirements:
- Strong Salesforce admin or configuration experience (certification a plus)
- Proven experience building and maintaining automations and operational workflows
- Systems thinking: ability to anticipate downstream impacts of upstream changes
- Experience with Unify (intent signals, outbound workflows) - Nice to Have
- Experience with Freckle or similar enrichment / data tooling - Nice to Have
- Comfort using Zapier or similar tools to connect systems - Nice to Have
Benefits:
- Competitive, performance-based remuneration
- Equity options - own a piece of what you’re helping to build
- 20 days paid annual leave, plus sick, carer’s, and compassionate leave
- Parental leave - 16 weeks for primary and 6 weeks for secondary carers (including adoption and stillbirth support)
- Learning & Development - professional growth budget and transparent career plans
- Laptop and home office setup budget
- Flexible work - remote or hybrid options, plus the ability to work from anywhere for several weeks each year
- Community & Connection - weekly catered lunches, global offsites, and “Life Story” sessions




















