Influencer Performance Marketing Manager
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Job Description
Manage and optimize influencer campaigns for brands at Visca Marketing. Focused on data-driven results and collaboration with various teams.
Responsibilities:
- Implementation and scaling of performance-driven influencer campaigns
- Scouting, selecting and booking influencers for various brands
- Independently negotiating fees and terms
- Managing and optimizing influencer budgets
- Creating clear, performance-oriented briefings
- Analyzing and reporting relevant KPIs (ROAS, revenue, CPA, new customers)
- Testing new creators, formats and platforms
- Maintaining and developing influencer databases
- Close collaboration with Key Account and Strategy teams
Requirements:
- Experience in influencer marketing (agency or brand)
- Strong numerical and performance-focused understanding
- Experience in budget management and scaling
- Confident in creator communication and negotiation
- Structured and independent working style
- Enjoy working in multi-brand setups and on varied projects
- Experience with influencer tools (e.g., Linkster, Storyclash, or comparable) is a plus
- Very good German and English skills
Benefits:
- Remote-first & flexible working hours
- Growth and development opportunities as the agency expands
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