Lead Product Manager – Behavioural
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Lead Product Manager owning YouGov’s behavioural data portfolio. Driving product strategy, partnerships, roadmaps, and commercial success for consumer insight products.
Responsibilities:
- Own and evolve YouGov's behavioural data portfolio
- Own the full product lifecycle from discovery and validation through launch, optimisation, and retirement
- Identify and evaluate new behavioural data partnerships and opportunities
- Define product requirements, success metrics, and go-to-market plans
- Monitor product performance and KPIs using customer, product, and commercial data
- Partner with commercial teams on packaging, positioning, and adoption
- Develop and maintain the product roadmap with clear deliverables and measurable outcomes
- Build business cases and recommendations for investment and prioritisation decisions
- Identify emerging behavioural data sources, market trends, and customer needs
- Act as subject matter expert for YouGov's behavioural data products
- Build relationships across product, engineering, data science, research, marketing, and commercial teams
- Lead cross-functional delivery while balancing customer needs, business priorities, and technical constraints
- Communicate strategy, priorities, risks, and trade-offs to stakeholders at all levels
- Partner with senior leadership to shape the behavioural data portfolio
- Gather and synthesise customer, market, and competitive insights
- Monitor developments in behavioural data, market research, consumer insights, privacy regulations, and emerging technologies
- Keep customer needs central to product decisions and roadmap priorities
Requirements:
- Strong product management experience within data, analytics, SaaS, or technology-led environments
- Understanding of behavioural, digital, or consumer data products and their commercial applications
- Experience working with engineering and data science teams to deliver scalable product solutions
- Strong analytical skills using product, customer, and commercial data for decision-making
- Knowledge of data privacy and governance considerations relevant to data products
- Experience in market research, consumer insights, media measurement, adtech, or related sectors is advantageous
- Strategic thinking with commercial awareness and execution focus
- Strong stakeholder management and influencing skills, including senior leadership experience
- Excellent communication skills and ability to simplify complex concepts
- Ability to operate in fast-paced environments and navigate ambiguity
- Collaborative, customer-focused, and outcome-oriented
- 7-10+ years' experience in product management, including several years at a senior or lead level within data products, analytics platforms, or technology businesses
- Proven track record delivering product roadmaps from concept through launch and ongoing optimisation
- Experience working with global, cross-functional teams and influencing senior stakeholders
- Degree-level education in Social Science, Data Science, Computer Science, Engineering, or a related discipline
- MBA or advanced technical qualification is advantageous
- Recognised internally as a subject matter expert, with a track record of providing thought leadership that shaped product direction
- Must be based in the US
Benefits:
- Paid vacation, holidays and sick days
- Flexible working arrangement available
- Group medical, dental and vision insurance
- Company-paid life and disability insurance
- Paid parental leave
- 401(k) with company match
- Bonus eligibility
- Additional benefits may be available
- Best-in-class benefits supporting physical, financial, and emotional wellbeing
- Supportive workplace focused on belonging and uniqueness
Similar Jobs
Lead Product Manager – Behavioural
Lead Product Manager owning YouGov’s behavioural data portfolio. Driving product strategy, partnerships, roadmaps, and commercial success for consumer-insight products.
VP of Product and Engineering
VP leading product and engineering for JoVE’s scientific research and education video platform. Driving unified software and video strategy, innovation, KPIs, and cross-functional execution.
Principal Product Manager, Medicare Advantage
Principal Product Manager leading Medicare Advantage member journeys at Twin Health, an AI metabolic-health company. Shaping enrollment, engagement, clinical workflows, and long-term outcomes.
Senior Product Manager, Measurement Studies, Platforms & Data Services
Senior product manager advancing IQVIA Digital healthcare media measurement platforms and data services. Leading measurement strategy, commercialization, lifecycle execution, and Product Owner development.
Senior Product Manager – Channel
Senior Product Manager owning Channel Data roadmap and strategy at IntegriChain, the data backbone for Life Sciences manufacturers. Translating complex transactional data into product decisions and customer outcomes.
Senior Product Manager
Senior Product Manager improving C.H. Robinson’s global forwarding documents and customs services. Driving data-informed product roadmaps, pricing intelligence, and enterprise technology investments.
Senior Product Manager – Vertical, Industry Expert
Senior Product Manager owning customer-driven vertical strategy for Zeitview’s intelligent aerial imaging platform. Translating infrastructure inspection needs into product requirements, metrics, business cases, and go-to-market plans.
Senior Product Manager – Asset Insights
Senior Product Manager building Asset Insights, Zeitview’s enterprise platform for aerial infrastructure inspection data. Shaping AI/ML workflows, pipeline architecture, and cross-team product delivery.
Agile Product Owner II
Agile Product Owner managing EDI 27X product backlogs and user stories for Blue Cross Blue Shield of Arizona. Driving healthcare technology projects, Scrum delivery, acceptance criteria, and stakeholder alignment.
Senior Product Manager – Integrations
Product manager owning API, ATS, HRIS, and HCM integrations for KarmaCheck’s AI-powered background-screening workflows. Driving partner roadmaps, technical sales, and customer implementation.
Product Manager, AI Transformation, Salesforce
Product Manager owning AI Transformation and Salesforce roadmaps at GoodLeap, a sustainable-solutions financing technology company. Driving generative AI, automation, platform evolution, adoption, and measurable business outcomes.
Product Manager – Mortgage
Product Manager advancing Wilqo’s Charlie platform, which automates mortgage lending workflows. Owning roadmap, strategy, integrations, AI tools, and product execution.
Product Manager
Product Manager shaping SaaS product strategy, roadmaps, and launches for legal-industry clients. Translating customer and business needs into software features and go-to-market plans.
Director of Product Management – Pricing
Director of Product Management and Pricing shaping Canadian building-products portfolios for Cornerstone Building Brands. Driving pricing, lifecycle, margin, and cross-functional growth strategies.
Product Manager
Product Manager leading strategy and delivery for VA.gov infrastructure services. Sprezzatura delivers secure digital solutions for government transformation.
Product Owner – Data
Product Owner leading secure, governed data delivery for CI&T’s enterprise AI transformation solutions. Coordinating build squads, stakeholders, data quality, and reusable datasets.
Product Manager, Clinical Trials
Product Manager rebuilding clinical-trial discovery, screening and referral workflows. Shaping AI healthcare products that expand clinicians’ capacity at Heidi.
Product Owner – Private Pension
Product Owner conduzindo produtos digitais de Previdência Privada com IA na Reply, multinacional italiana de TI. Priorizando backlog, roadmap e entrega contínua de valor em metodologias ágeis.
Product Manager
Product Manager building governed agentic AI decisioning and automation products for banks and insurers. Owning roadmaps, evaluation harnesses, and regulated enterprise deployments.
Senior Product Management Advisor – Encircle Rx
Product Management Senior Advisor overseeing EncircleRx at Evernorth Health Services. Driving healthcare product strategy, implementation, analytics, and cross-functional operational improvements.