Link Building, Affiliate Specialist
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Job Description
Outbound Cold Caller responsible for prospecting and opening doors with potential clients. Generating qualified meetings and sales opportunities through various outreach strategies and tools.
Responsibilities:
- Generating qualified meetings and sales opportunities through cold calls, LinkedIn outreach, email campaigns, SMS, and other creative prospecting strategies.
- Researching and building prospect lists of relevant, authoritative websites, blogs, directories, review platforms, and industry publications for backlink and citation opportunities.
- Executing personalized outreach (email and social) to secure backlinks, guest posts, citations, unlinked-mention conversions, and business/directory listings.
- Managing all important citation sources to ensure consistent and accurate NAP (Name, Address, Phone) and brand information.
- Identifying guest posting, resource page, broken-link, and digital PR opportunities that align with Wing Assistant's audience and content.
- Tracking outreach status, follow-ups, response rates, and won links in a CRM or tracking sheet.
- Contributing to affiliate link-building efforts by identifying, recruiting, and onboarding potential affiliate partners (bloggers, review sites, comparison sites, influencers).
Requirements:
- Basic understanding of SEO fundamentals, including the role of backlinks, citations, domain authority, and anchor text.
- Working knowledge of link-building tactics (guest posting, directory/citation building, digital PR, broken-link building, outreach).
- Strong written English and personalized, professional outreach/email communication skills.
- Highly organized, with the ability to manage multiple outreach campaigns and follow-ups simultaneously.
- Comfortable with spreadsheets and prospecting/tracking tools; a self-starter who is persistent and target-driven.
- Familiarity with SEO tools (e.g., Ahrefs, Semrush, Moz) and/or affiliate platforms is a strong plus.
- Prior experience in outreach, SEO, affiliate marketing, sales development, or digital PR is a plus but not required.
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