Marketing Coordinator
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Job Description
Marketing Coordinator at EnsembleIQ executing integrated marketing campaigns for P2PI in the consumer goods and retail sector. Supporting audience engagement and brand marketing initiatives.
Responsibilities:
- Support the execution of the overall marketing strategy for the Path to Purchase Institute media and events
- Execute campaigns and initiatives to drive brand/product awareness with customers, members, sponsors, and prospects
- Build creative for and deploy marketing campaigns for multiple B2B events and awards across the US commerce marketing market
- Maintain the event website and provide registration support to attendees
- Execute campaigns across various channels, including email, programmatic, social media, and more
- Execute and manage marketing campaigns for membership growth and retention throughout the calendar year
Requirements:
- 2+ years of B2B marketing experience
- sales marketing experience
- event/webinar experience with retail and CPG markets preferred
- experience with membership marketing is a plus
- C1 English Fluency
- must have worked for company based in the United States or Canada
- Bachelor’s degree in marketing or equivalent experience
- marketing copywriting skills with attention to detail
- experience with marketing data and ESPs, preferably Marketo
- experience with Canva or Adobe Suite is required
- proficiency in marketing platforms like Stripo, Hootsuite or Buffer, Swoogo, LinkedIn Ads, and Google Ads is preferred.
Benefits:
- health, dental, and vision insurance
- life/disability coverage
- generous Paid Time Off (PTO)
- EAP
- 401(k) plan
- wellness with HSA/FSA
- well-being program
- various optional coverages
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