Media Buyer
Posted 1ds ago
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Job Description
Meta Media Buyer scaling profitable $1M-plus monthly Facebook and Instagram campaigns for Brello Health, a wellness brand simplifying access to compounded medications. Testing creative, audiences, offers, and landing pages while protecting performance and profitability.
Responsibilities:
- Manage and optimize Meta advertising campaigns across Facebook and Instagram
- Oversee monthly advertising budgets of $1 million or more
- Scale campaigns while protecting profitability and performance targets
- Develop campaign structures aligned with acquisition and revenue goals
- Conduct continuous creative, audience, offer, placement, and landing-page testing
- Analyze performance using ROAS, MER, CPA, CAC, LTV, CVR, and contribution margin
- Identify performance trends, opportunities, and risks before they materially affect results
- Collaborate with creative teams to develop high-performing concepts, hooks, messaging, and formats
- Translate campaign data into clear creative briefs and testing priorities
- Monitor attribution and tracking to ensure accurate performance reporting
- Prepare regular reports with insights, conclusions, and specific recommendations
- Stay current with Meta platform updates, advertising policies, and media-buying best practices
Requirements:
- Personally managed at least $1 million per month in Meta ad spend
- Demonstrated ability to scale Meta campaigns profitably
- Case studies showing results at the required spending level
- Advanced knowledge of Meta Ads Manager
- Strong understanding of campaign structure, bidding, attribution, audience strategy, and creative testing
- Experience managing direct-response or performance-marketing campaigns
- Strong analytical and problem-solving abilities
- Ability to make informed decisions quickly in a high-spend environment
- Excellent organization, communication, and reporting skills
- Preferred: experience in e-commerce, lead generation, or another high-volume acquisition business
- Preferred: experience with YouTube, Vibe.co, or Amazon advertising
- Preferred: familiarity with GA4, Shopify, Triple Whale, Northbeam, Hyros, or similar analytics platforms
- Preferred: experience working closely with creative strategists, designers, video editors, and copywriters
- Preferred: knowledge of landing-page optimization and conversion-rate optimization
- Applicants must provide detailed case studies with campaign and profitability evidence
- Applications without case studies demonstrating profitable management of at least $1 million per month in Meta ad spend will not be considered
- Applicants must be legally authorized to work in the United States without current or future sponsorship
- Brello does not provide employment visa sponsorship now or in the future
Benefits:
- Equal Opportunity Employer committed to a diverse and inclusive workplace
- Accommodations available during the application or interview process



















