Performance Marketing Specialist, Dutch Speaking
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Job Description
Performance Marketing Specialist responsible for digital marketing activities in Europe, optimizing multi-channel paid media campaigns, and collaborating with regional marketing teams.
Responsibilities:
- Plan, execute, and optimise campaigns across Google Ads, Display, and LinkedIn
- Conduct keyword research, create ad copy, and manage budget allocations
- A/B test creatives and landing pages to improve performance
- Reduce CPA and improve conversion rates across campaigns
- Work with content and regional marketers to improve organic visibility
- Manage SEO audits and action technical improvements
- Track site performance and page experience (Core Web Vitals, bounce rate, etc.)
- Own performance dashboards and campaign tracking (GA4, HubSpot, etc.)
- Set up and manage UTM structures, conversion tracking, and attribution models
- Report monthly and quarterly on campaign performance and actionable insights
- Lead email campaign workflows in HubSpot
- Support lead scoring, segmentation, and engagement automation
- Work with regional marketing execs (DACH and Benelux) to localise and target campaigns
- Brief and coordinate with agencies on high-value projects where needed
Requirements:
- Native Dutch speaker
- 2–4 years’ experience in a performance or digital marketing role
- Strong hands-on experience with Google Ads and SEO (on-page and content-focused)
- Confident using Google Analytics (GA4), Search Console, Tag Manager, and UTM tracking
- Familiarity with HubSpot or other marketing automation tools
- Data-driven mindset with ability to interpret and act on insights
- Proactive, self-motivated, and comfortable managing projects independently
- Strong communication and collaboration skills
Benefits:
- 25 days Annual Leave (+1 per year capped at 30)
- Employee Assistance Program
- Enhance Family Leave
- Free Eye Tests
- Private Healthcare
- Quarterly Incentive Program
- Training & Development Programmes
- Length of Service Awards
- Personal Milestone Acknowledgements
- Free Equipment Hire
- Free Parking
- H.I.R.E Fit
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