Senior Account Director
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Job Description
Senior Account Director at Leadbox responsible for managing relationships with dealership partners. Overseeing digital advertising strategies and ensuring measurable value to dealership investments.
Responsibilities:
- Develop deep, trusted relationships with dealership owners, GMs, and senior leadership
- Act as a strategic advisor to your dealer partners, helping them connect marketing performance to real business outcomes
- Lead monthly and quarterly business reviews, including in-person quarterly dealership visits
- Identify opportunities to expand existing accounts through additional products, services, and strategic initiatives
- Own the strategic oversight of dealer digital advertising programs, including Search (Google Ads, OEM programs), Programmatic and display advertising, Paid social (Meta, TikTok, and emerging platforms)
- Ensure campaigns are aligned with dealer objectives, inventory levels, and market conditions
- Analyze performance data and translate insights into clear, actionable recommendations
- Collaborate with internal advertising specialists to optimize results and maintain accountability
- Oversee dealership website performance, UX, and merchandising strategy
- Ensure accuracy and consistency of Inventory feeds and merchandising rules, Promotions, OEM incentives, and compliance requirements
- Proactively identify website optimization opportunities that improve lead quality and conversion rates
- Partner closely with Sales, Creative, Technical, and Onboarding teams
Requirements:
- 5+ years of experience in digital advertising and account management
- Direct experience working with automotive dealers and dealer groups
- Strong knowledge of digital marketing platforms, analytics, and performance measurement
- Proven ability to lead strategic conversations with senior dealership stakeholders
- Bachelor’s degree or college diploma (marketing, business, or sales an asset)
- Excellent written and verbal communication skills in English (French is an asset)
- Highly proficient with modern business software and CRM tools
- Experience working from a home office environment
- Valid driver’s license and access to a reliable vehicle
- Ability to travel locally and regionally for quarterly dealership visits
Benefits:
- Highly competitive salary, commission structure, and health & dental benefits
- 15 vacation days plus 5 flex days annually for all full-time team members
- A supportive, high-performing team and inclusive culture
- Meaningful onboarding, training, and ongoing coaching
- Regular company-wide learning and development sessions
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