Senior Account Director – Western Canada
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Job Description
Senior Account Director for automotive marketing and technology, managing dealer success and digital advertising programs at Leadbox in Canada. Building relationships with dealership partners and overseeing marketing performance.
Responsibilities:
- Develop deep, trusted relationships with dealership owners, GMs, and senior leadership
- Act as a strategic advisor to your dealer partners, helping them connect marketing performance to real business outcomes
- Lead monthly and quarterly business reviews, including in-person quarterly dealership visits
- Identify opportunities to expand existing accounts through additional products, services, and strategic initiatives
- Own the strategic oversight of dealer digital advertising programs, including: Search (Google Ads, OEM programs), Programmatic and display advertising, Paid social (Meta, TikTok, and emerging platforms)
- Ensure campaigns are aligned with dealer objectives, inventory levels, and market conditions
- Analyze performance data and translate insights into clear, actionable recommendations
- Oversee dealership website performance, UX, and merchandising strategy
- Advocate for best practices in modern automotive website design and performance
- Partner closely with Sales, Creative, Technical, and Onboarding teams
Requirements:
- 5+ years of experience in digital advertising and account management
- Direct experience working with automotive dealers and dealer groups
- Strong knowledge of digital marketing platforms, analytics, and performance measurement
- Proven ability to lead strategic conversations with senior dealership stakeholders
- Bachelor’s degree or college diploma (marketing, business, or sales an asset)
- Excellent written and verbal communication skills in English (French is an asset)
- Highly proficient with modern business software and CRM tools
- Experience working from a home office environment
- Valid driver’s license and access to a reliable vehicle
- Ability to travel locally and regionally for quarterly dealership visits
Benefits:
- Highly competitive salary, commission structure, and health & dental benefits
- 15 vacation days plus 5 flex days annually for all full-time team members
- Meaningful onboarding, training, and ongoing coaching
- Regular company-wide learning and development sessions
- The tools, autonomy, and support you need to succeed and grow
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