Senior Director, Strategic Partnerships – Branded Entertainment
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Job Description
Sr. Director of Strategic Partnerships & Branded Entertainment at Chime overseeing cultural brand presence. Building high-impact partnerships across sports, music, and entertainment sectors.
Responsibilities:
- Define and scale Chime’s presence across sports, music, and entertainment in ways that make the brand culturally relevant and genuinely wanted
- Identify, structure, and close high-impact partnerships with creators, leagues, teams, athletes, talent, studios, and platforms
- Build a strategic roadmap for how Chime shows up in culture — including tentpole moments, episodic content, long-term brand platforms, and emerging opportunities
- Develop breakthrough activation and collaboration ideas in partnership with Brand & Creative teams that translate into culturally resonant storytelling
- Integrate partnerships into major campaign moments and product launches to amplify brand impact
- Build scalable frameworks for talent and ambassador partnerships, including content expectations and performance incentives
- Own the full lifecycle of partnerships from sourcing through renewal, ensuring long-term relationship health
- Establish clear evaluation criteria and investment guardrails to prioritize the right deals
- Develop measurement systems that track brand lift, engagement, and downstream acquisition impact
- Build the team, operating model, and external partner ecosystem required to grow the function over time
Requirements:
- 12+ years in strategic partnerships, branded entertainment, sports marketing, or cultural marketing within leading consumer brands, agencies, or entertainment organizations
- A track record of landing and activating high-profile partnerships and sponsorships that drove meaningful brand relevance and audience growth
- Deep understanding of how modern brands authentically show up in sports and entertainment ecosystems
- Experience structuring and negotiating complex sponsorship, licensing, or talent agreements
- Strong creative instincts paired with commercial judgment — you know how to balance bold ideas with business reality
- Established relationships across leagues, agencies, talent representation, and media platforms
- Experience translating partnerships into integrated campaigns across owned, earned, and paid channels
- Builder mentality with comfort operating without heavy infrastructure
- Executive presence with the ability to influence senior leadership while remaining hands-on
Benefits:
- 401k match
- great medical, dental, vision, life, and disability benefits
- Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off
- Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
- Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.
- Annual wellness stipend to use towards eligible wellness related expenses
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