Marketing Expert – Brand Marketing, AI Agent Environments
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Job Description
Brand marketing expert designing and evaluating simulated work environments for Mercor. Shaping AI-agent training tasks around positioning, brand tracking, share of voice, and messaging consistency.
Responsibilities:
- Design task briefs based on real brand marketing work, including the planted issue and the decision a strong practitioner should reach
- Specify the documents, dashboards, personas, and tool states required for realistic tasks
- Write or review reference answers and criteria distinguishing strong responses from plausible-but-wrong ones
- Review AI agent attempts and evaluate them against practitioner standards
- Create and assess tasks involving diagnosis of messy or conflicting data, prioritization and tradeoffs, planning and execution, QA and reconciliation, triage and escalation, research and evaluation, reporting, and multi-step orchestration across tools
- Work on brand and share-of-voice analysis, messaging consistency across regions and channels, distinctive asset management, and channel and tactic decisions
- Help train and enhance frontier AI models using human marketing expertise
Requirements:
- Hands-on practitioner experience in brand marketing
- Experience owning positioning, brand tracking, and brand investment decisions
- Comfortable reading brand tracking studies, share-of-voice data, and Google Analytics 4
- Prior experience building AI training environments, RL environments, or simulated case studies is strongly preferred
- Rubric Academy or Rubric Bootcamp certification is strongly preferred
- Clear written reasoning
- Must complete a short multiple-choice knowledge screener specific to the sub-domain
- Must work as an independent contractor
- Mercor cannot support H1-B or STEM OPT candidates at this time
Benefits:
- Fully remote role that can be completed on your own schedule
- Weekly payments via Stripe or Wise based on services rendered
- Projects can be extended, shortened, or concluded early depending on needs and performance
- Competitive pay
- Collaboration with leading researchers
- Up to $400 for each successful referral; no limit on referrals (restrictions may apply)
- Reasonable accommodations available upon request
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