Senior Marketing Operations Administrator
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Job Description
Senior Marketing Operations Administrator optimizing CRM, automation, data quality, and analytics. Supporting Hyland’s Content Innovation Cloud through process improvement, reporting, budgets, and stakeholder collaboration.
Responsibilities:
- Manage data quality in assigned systems and resolve campaign, systems analysis, and data integrity issues
- Develop recommendations and roadmaps for process efficiency and implement process improvements
- Serve as a subject matter expert on assigned systems and integrations
- Construct standards based on stakeholder input
- Monitor systems and projects for red flags, trends, improvement opportunities, and benchmarks
- Contribute to Marketing Operations reporting and analytics
- Support management of key performance indicators and weekly and monthly net targets
- Assist with budgets and vendors related to assigned marketing systems
- Disseminate and interpret lessons learned to drive continuous improvement
- Provide guidance and mentorship to team members
- Collaborate cross-functionally and support distributed teams
Requirements:
- Bachelor's degree in Marketing, Communications, Advertising, or a related field; or an equivalent combination of education and experience
- 5–10 years of significant experience in marketing automation, CRM, and/or project management in a marketing operations environment
- Significant hands-on experience working with databases and developing new data sets
- Advanced CRM, BI, and/or marketing automation software experience
- Relevant certification(s) in CRM, BI, or marketing automation platforms strongly preferred
- Strong facilitation and project management skills
- Strong Microsoft Windows and Microsoft Office proficiency
- Ability to manage multiple competing priorities within established deadlines
- Excellent oral and written communication skills
- Excellent critical thinking and problem-solving skills
- Strong conflict management, interpersonal, and negotiation skills
- Ability to influence, motivate, and mobilize team members and business partners
- Strong collaborative skills and solid business and technology acumen
- Ability to develop and deliver engaging presentations
- Experience managing project budgets and vendor relationships
- Ability to serve as a subject matter expert across marketing technology systems and integrations
- Experience contributing to reporting and analytical efforts, including KPI management
- Flexibility to support up to 10% travel
- Openness to working across distributed teams and time zones as required
Benefits:
- Career development resources
- Wellbeing programs
- Innovation practices
- Inclusive workplace culture
- Employee initiatives and giving campaigns
- Up to 10% travel support for in-person collaboration, vendor engagements, or project support needs
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