Product Marketing Associate
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Job Description
Product Marketing Associate creating compelling narratives linking product innovations to customer needs. Fostering connections between blockchain technology and various stakeholders at Chainalysis.
Responsibilities:
- Craft the Narrative: Develop clear, compelling messaging and positioning that differentiates Chainalysis products in a crowded market. You’ll turn technical specs into value-driven stories.
- Enable the Field: Create high-impact sales enablement materials (pitch decks, one-pagers, case studies, and talk tracks) that help our Account Executives and Customer Success teams win.
- Content Collaboration: Partner with the broader Marketing team to fuel demand generation campaigns with content that drives top-of-funnel interest and mid-funnel conversion.
- Cross-Functional Leadership: Act as a strategic partner to Product Management, providing feedback from the field to help shape the product roadmap.
Requirements:
- 2+ years of experience in Product Marketing, preferably within SaaS, Fintech, or Cybersecurity.
- A Storyteller First: You have a proven ability to create "product-to-customer" narratives. You can take a complex technical update and explain how it solves a specific user's problem.
- Execution Powerhouse: You are comfortable managing multiple projects simultaneously, from small feature updates to major platform launches.
- Analytical Mindset: You use data to back up your narrative. You’re comfortable looking at win/loss data, usage metrics, and market trends to inform your strategy.
- Crypto Curiosity: You don’t need to be a blockchain expert on day one, but you must have a deep desire to learn the nuances of the crypto-economy and the regulatory landscape.
- Exceptional Communication: Whether it’s a 10-word headline or a 10-page white paper, your writing is clear, concise, and persuasive.
Benefits:
- Offers Equity
- Offers Bonus
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