Senior Manager, Demand Generation
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Job Description
Senior Manager, Demand Generation overseeing global demand generation efforts for iGrafx, focusing on pipeline growth through various strategies.
Responsibilities:
- Own global demand generation strategy and execution, with an initial focus on strengthening new-logo pipeline performance in priority regions
- Drive pipeline growth through ABM, digital demand, and events
- Improve conversion efficiency across the buyer journey
- Apply AI and automation to scale execution and reduce inefficiency
- Partner with Sales on pipeline inspection and optimization
- Establish a repeatable demand-generation operating model
Requirements:
- 7–9 years of B2B demand generation experience
- Proven ability to tie programs to pipeline outcomes
- Strong digital and AI-enabled marketing experience
- Comfortable operating with accountability and limited structure
Benefits:
- Competitive salaries
- Paid time off
- Matching 401(k) program
- Excellent health care, dental, and vision plans
- Life insurance and disability plans
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