Senior Marketing Manager
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Job Description
Senior Marketing Manager owning content, campaigns, digital marketing, events, and sales enablement for Velocity’s customized voice and data network solutions. Supporting telecom and MSP growth.
Responsibilities:
- Own and execute Velocity’s day-to-day marketing function
- Plan, manage, and execute marketing activities across content and collateral, digital and social media, campaigns, events and trade shows, sponsorships, brand management, website content, NPS, and sales enablement
- Translate business and marketing strategy into actionable plans and execute initiatives from concept through completion
- Develop and execute marketing plans aligned with company, sales, channel, and growth priorities
- Manage marketing calendars, campaigns, projects, and measurable objectives
- Track marketing activities and performance and provide regular updates to leadership and stakeholders
- Develop and maintain marketing content, collateral, messaging, presentations, solution materials, brochures, case studies, digital content, and other assets
- Partner with subject matter experts to translate technical solutions into business messaging
- Manage social media content calendars and coordinate digital marketing campaigns
- Coordinate website content updates and marketing-related improvements
- Use CRM and marketing tools to execute campaigns, track engagement, and measure results
- Plan and coordinate trade shows, conferences, customer events, partner events, sponsorships, and other marketing events
- Manage event budgets, logistics, messaging, collateral, promotional materials, and coordination
- Partner with Sales and Channel teams on objectives and pre- and post-event follow-up
- Coordinate third-party resources, vendors, designers, agencies, contractors, and partners
- Develop marketing programs, presentations, campaigns, collateral, and messaging supporting direct and channel sales
- Support customer expansion, partner marketing, and account-based marketing initiatives
- Maintain consistency of Velocity’s brand, messaging, and visual identity
Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
- Experience managing multiple marketing disciplines, including content, digital and social media, campaigns, events, and sales enablement
- Strong writing, editing, messaging, and presentation skills
- Demonstrated experience coordinating trade shows, customer events, sponsorships, and event logistics
- Experience developing marketing content, sales collateral, and customer-facing communications
- Strong project management and organizational skills with the ability to manage multiple priorities and deadlines
- Experience with HubSpot or similar CRM and marketing automation platforms preferred
- Strong Microsoft PowerPoint and Microsoft 365 skills
- Ability to work effectively across Sales, Customer Success, Operations, Channel, and leadership teams
- Candidates must be legally authorized to work in the United States without current or future employer sponsorship
- 5-7 years direct marketing experience within the telecommunications, telecom channel, or Managed Service Provider (MSP) industry
- Demonstrated understanding of B2B telecommunications, managed network services, connectivity solutions, and technology services
- Experience developing and executing marketing strategies for telecom, MSP, or channel-based sales organizations
- Familiarity with telecom distribution channels, technology partners, and B2B sales cycles
- Direct experience within the telecommunications, telecom channel, or Managed Service Provider (MSP) industry is mandatory
Benefits:
- Medical, Dental, Vision
- PTO & Paid Holidays
- Paid Sick Time
- 401K – with Employer Match
- Paid Parental Leave
- Company provided Life Insurance, Short/Long-Term Disability
- Supplemental Benefits Available
- Collaborative work environment
- Equal opportunities to thrive
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