Account Based Marketing Specialist
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Job Description
ABM Lead driving commercial acceleration for high-value partner deals in innovative energy transactions. Creating systems and frameworks for impactful account-based marketing strategies.
Responsibilities:
- Own tem’s account-based marketing motion for high-value partner deals, translating product complexity and category narrative into clear, account-specific commercial positioning.
- Create a system that enables company-wide account discovery that allows partner managers to map buying committees, decision drivers, objections, commercial constraints, and trust dynamics and feed that data into an ABM system that you own.
- Develop account-specific value narratives that turn technical products into partner-ready commercial opportunities.
- Build and maintain enablement kits that directly support live deals, with clear accountability for usage, relevance, and commercial impact.
- Own deal progression support on high-stakes opportunities by diagnosing where deals are stuck, deciding what will unblock them, and delivering only what materially accelerates decision-making.
- Partner closely with Partnerships to improve pipeline velocity, win rates, and deal size through clearer positioning and reduced friction.
- Work with your marketing team to adapt core assets into reusable ABM templates without creating bespoke content debt.
- Identify recurring patterns across accounts, decide which are worth systematising, and codify only the highest-leverage insights into scalable systems and playbooks.
- Track asset usage and qualitative deal impact, feeding insights back into marketing and partner enablement systems.
- You will be accountable for outcomes, and expected to course-correct quickly when something isn’t working.
Requirements:
- Experience in account-based marketing, strategic partnerships, enterprise sales enablement, or commercial strategy in complex B2B environments.
- Proven ability to translate technical or regulated products into clear commercial narratives.
- Experience working closely with Sales or Partnerships on live deal progression.
- Systems mindset with a bias towards templates, playbooks, and repeatable frameworks.
- Strong AI literacy and/or history of AI experimentation and implementation.
- Proven comfort making high-stakes judgement calls with incomplete information and tight timelines.
- If you have portfolio or github repo that showcases your skills, we’d love to see it.
Benefits:
- Salary aligned to internal benchmarks and reviewed twice a year.
- Stock options so everyone has ownership in our mission.
- 25 days holiday plus public holidays. Swap public holidays for the ones that matter most to you, and enjoy your birthday off.
- Remote first and flexible working, with clear core hours and no internal meetings on Friday afternoons.
- Home working and wellbeing budgets:
- Up to £1,200 or €1,200 per year for your remote setup.
- Up to £150 or €150 per month for wellbeing.
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