Email Marketing Account Manager – Senior Email Strategist
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Job Description
Email strategist managing Well Copy client accounts and email marketing strategy. Overseeing flows, campaigns, pop-ups, client communication, revisions, and pod-team delivery.
Responsibilities:
- Own and drive the overall email marketing strategy for each client, managing flows, campaigns, and performance-driving initiatives.
- Build and continuously optimize high-converting pop-up forms through A/B testing and performance tracking.
- Create and maintain automated email flows, including consistent A/B testing, strategic updates, and execution across accounts.
- Plan, oversee, and execute weekly email campaigns from calendar creation through final approval and deployment.
- Act as the main client liaison by delivering regular updates, leading calls, and responding to messages quickly and clearly.
- Handle client-requested email revisions personally, involving team members only when necessary.
- Lead and manage the pod team through daily check-ins and accountability for quality and timelines.
- Maintain client retention and satisfaction across 5–8 accounts while serving as the bridge between the internal team and client brands.
Requirements:
- No explicit qualifications, experience requirements, education requirements, certifications, software requirements, language requirements, or work authorization requirements stated.
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