Influencer Marketing Manager – French Market
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Job Description
Influencer Marketing Manager driving YouTube and Instagram campaigns for NordVPN’s cybersecurity suite. Owning creator partnerships, paid social performance, and quarterly billings targets.
Responsibilities:
- Own a quarterly billings target and consistently hit or exceed it through effective campaign planning and execution
- Build and maintain creator relationships across YouTube, Instagram, and other social media platforms
- Identify and engage new influencers, respond to inbound leads, and negotiate rates and terms to maximize ROI and billings
- Run paid social campaigns using influencer-generated content, including whitelisting, dark posting, and performance optimization
- Track pipeline and revenue performance weekly
- Manage campaign operations including reporting, invoicing, budget tracking, and performance analytics
- Explore growth opportunities through market research, new market strategies, industry trends, and creative campaign ideas
- Collaborate with the wider marketing team to align influencer strategies across channels
Requirements:
- Strong understanding of digital marketing with a focus on influencer marketing
- Results-driven mindset focused on targets and measurable outcomes
- Previous experience owning a revenue, billings, or sales KPI is a strong plus
- Strong negotiation skills with a proven ability to close deals and drive revenue
- Ability to analyze data and present results
- Proven track record with YouTube/Instagram campaigns, including hands-on experience managing influencer collaborations
- Fluent in English and Italian
- Up-to-date knowledge of YouTube and Instagram creators
- At least 2 years of experience in influencer marketing
- Experience working with YouTube influencers
- Comfortable working under a contractor employment arrangement
Benefits:
- Training, mentorship, and room to grow
- Extra vacation days, sick days, and time off when life calls
- Private health insurance in Lithuania and Poland — fully covered
- Free subscriptions to Calm, Headspace, and Mindletic
- Resilience and mindfulness trainings
- In-house gyms, sport cards, online workouts, and personal guidance
- Company-wide trip abroad for workation
- Work from wherever keeps you in the zone
- Gifts for birthdays, weddings, and new family members
- Children’s summer camps and schedule flexibility
- Team building and company events
- Access to Cyber City facilities including coffee bar, open gyms, kids’ room, music room, and massage chairs
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