Key Account Manager – Grocery & Convenience
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Job Description
Key Account Manager expanding Vitamin Well’s functional drinks and snacks across Ontario grocery and convenience accounts. Using category analytics, retailer presentations, and trade-spend management to grow distribution and shelf space.
Responsibilities:
- Lead head office presentations for key grocery and convenience accounts in Ontario
- Support new product and retailer launches, including POG/MOD assessments and recommendations
- Build ACV across grocery and convenience accounts while increasing SKU assortment
- Manage daily administrative tasks for distributors and accounts
- Organize category data and information
- Create sales presentations and supporting materials
- Visit key retailer head offices to meet Senior Category Managers, review performance, and advise on changes and opportunities
- Build presentations using market data and category insights to maximize market share and share of shelf
- Develop deep category expertise and become a trusted category resource for retailers
- Identify white space opportunities using category data, insights, and analysis
- Manage and analyze retailer dashboards to assess product velocities and identify opportunities
- Manage trade spend and account financials
- Identify and develop off-shelf opportunities to drive consumer engagement and incremental growth
Requirements:
- 3–5 years of category management experience within CPG, specifically supporting large national key accounts in the Canadian grocery and convenience channels
- Strong knowledge of the Canadian grocery and convenience landscape
- Experience working with accounts such as Parkland, Circle K, Petro-Canada/Suncor, Rexall, or similar retailers
- Experience with category assessment, POG/MOD planning and implementation, assortment management, and identifying opportunities within key grocery and convenience accounts
- Proficiency with Nielsen, SPINS, IRI, retail POG software, advanced Excel, PowerPoint, and Word
- Financial understanding, including account P&L management, forecasting, demand planning, inventory management, trade spend, and seasonality
- Strong organizational, communication, presentation, and interpersonal skills
- Ability to manage multiple priorities and keep senior leadership informed of key business developments
- Entrepreneurial and independent mindset
- Ability to work cross-functionally, influence without direct authority, and operate with minimal supervision in a fast-paced, growing business
- Strong customer-service mindset with timely communication across customers, suppliers, and internal teams
- French-English bilingual skills preferred but not required
- Ontario-based candidates preferred
Benefits:
- Run clubs, group workouts, races and sporting events
- Equal Opportunity employer
- Objective candidate assessment through Alva Labs personality and logical ability tests
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